AM - Sales & Marketing
4 weeks ago
Roles and Responsibilities
Roles & responsibilities:Dealer base expansion
Order taking and execution from dealers
Operating retail stores
Experience of working in pre-defined PJP
Site visits
Mason and engineers meets and engagements
Dealer meets
Road shows
Execution of all outdoor signage's
Leading and managing ASO teams of distributors
Developing brand strategies, promoting brand growth and expansion,
implementing brand
plans, and using a variety of data to drive volume and profitability Exploring
market trends and opportunities
Analyse sales funnels and customer intent
Measure ROI of online and offline advertising campaigns
Track all India BTL/ATL activities
Report on marketing KPIs like leads, conversion rates, website traffic and social
media
engagement Track email campaign metrics (delivery, open, click-through rates)
Monitor budget distribution and performance of paid ad campaigns
Conduct competitive research and analyze benchmarking data
Recommend website and campaign optimizations
Research and implement marketing tools to support product promotion
Work closely with sales team to identify opportunities for new customer
acquisitions
Build sales pipeline for new business opportunities.
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