Senior Media Buyer in eCommerce

4 weeks ago

Delhi, Delhi, India Brandslane Full time

** DO NOT apply if you don't have experience of performance marketing for eCommerce brands. Your application will be auto rejected.

Company Introduction:

Brandslane is a performance marketing agency that helps Direct-To-Consumer eCommerce and product businesses through focused ad strategies, creative innovation, and data-driven optimization. Over the last 5+ years, we have worked with some notable brands in India & outside the D2C space including - BombaySweetShop, SwissTimeHouse, Glamzei, Prolixr, Oceedee, Gehna, MDNT45, SendMails, GameNation, Pradyse and many more. In this time we have created over 400 Cr for 160+ brands combined.

Introduction About Role:

We are now looking for Senior Media Buyers experienced in e-commerce advertising, who are extremely growth and number focused, quick-adaptive, proactive and detail-oriented. Together with the team of other media buyers, person in this role will be responsible for scaling up the ad accounts for multiple brands.

The two major KPIs for this role are:

  1. Bring stellar results for the partner eCommerce brands with paid ads. Manage from planning and execution to optimizing and aggressive scaling.
  2. Be exceptionally well in analytics and deep research. 

Requirements:

  • Must be expert level media buyer in managing ad strategy on platforms like - FB, Google, Snapchat, Tiktok etc. from concept to implementation for e-commerce brands.
  • Must have handled $40,000+/month or ₹25Lakhs/month in spends over one specific account (not combined) in recent months. This spend should be for the Purchase objective for any D2C business.
  • Must be extremely good with ad creative recommendations and consulting.
  • Understand the brand values so that they are maintained while making strategies and across different assets like copies and advertising creatives.
  • Having an obsession with the numbers and the algorithm of advertising platforms, their auction/bidding processes, and current trends.
  • Be extremely good with Analytics and deep research
  • Know your way around in Shopify, Klaviyo, and Active Campaign to get an overall understanding of customer flow and correlate data.
    • Be active in the direct response, Facebook advertising and e-commerce ecosystem (all of the international standards).
    • Must be great in communicating with the clients regarding updates and requirements.

Cultural Fit:

  • Being managed and on time
  • Being communicative about observations, wins, problems, bad work, & availability
  • Working in the future – staying ahead of time in plans, requests, & implementations. 
  • Staying passionately data-focused

What we offer:

  • Cool and fun team
  • Easy work timelines
  • Remote work with mindful working hours
  • No 9-5 work environment
  • New learning from courses we keep buying
  • Structured work

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