Product Manager

3 weeks ago

Mumbai, Maharashtra, India Foxtale Full time

Designation: Manager - Product 

Location: Andheri East, Mumbai, Maharashtra 

Employment Type: Full-time 

At Foxtale, we're building an ecosystem where skincare meets smart technology. As a Product Manager, you will be at the helm of shaping digital experiences that drive real user impact. You'll play a pivotal role in leading strategy, building user-centric features, and optimizing performance to make the Foxtale app a daily companion for beauty, skin wellness, and lifestyle. 

Key Responsibilities:    

1. Product Strategy & Innovation    

  • Define and execute a structured product roadmap to boost app engagement 
  • Leverage AI, gamification, and personalization to increase user stickiness 
  • Conduct A/B tests and behavioral analysis to validate feature efficacy pre-launch 

2. User Experience & Design Excellence    

  • Ensure a seamless and intuitive experience across web and mobile 
  • Maintain scalable design systems for visual and functional consistency 
  • Use insights and analytics to optimize onboarding and interaction flows 

3. Feature Development & Execution    

  • Own end-to-end execution of key product features 
  • Collaborate with design, engineering, and analytics teams for agile releases 
  • Define success metrics for each release and monitor post-launch impact 

4. Technology & Platform Optimization    

  • Ensure app stability, fast load times, and smooth cross-platform performance 
  • Optimize APIs and backend architecture for scalability and speed 
  • Proactively identify and resolve issues for seamless user experience 

5. Data-Driven Decision Making    

  • Use behavioural data to inform product direction and iteration 
  • Identify friction points and improve them with continuous testing 
  • Integrate AI-led personalization for tailored user journeys 

Qualifications:    

  • 2+ years of experience in product management, preferably in e-commerce or D2C  
  • Hands-on experience with consumer-facing apps 
  • Exposure to app personalization and recommendation systems 
  • Proficient in using product analytics tools and running A/B tests 
  • Strong problem-solving, collaboration, and communication skills 
  • Data-driven mindset with a focus on optimizing user experience 

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