Senior Web Developer

4 weeks ago

Hyderabad, Telangana, India Atisfy Full time

Atisfy is seeking a highly skilled Web Developer to lead the development, customization, and optimization of our digital platforms. This role involves end-to-end management of WordPress/Zendesk and HubSpot marketing automation. The ideal candidate combines strong technical proficiency with marketing tech experience to drive performance, functionality, and user experience across web properties.

Key Roles & Responsibilities:

WordPress Development & Maintenance:

  • Develop, customize, and maintain WordPress websites and landing pages to support business and marketing goals using PHP, HTML, CSS, and JavaScript.
  • Configure, manage, and troubleshoot WordPress core files, themes, child themes, and plugins to ensure optimal functionality, security, and compatibility.
  • Optimize website speed, performance, and responsiveness across all modern browsers and devices.
  • Implement SEO best practices including clean code structure, meta tags, and structured data.
  • Develop and integrate custom features and functionalities as required.
  • Provide technical support and CMS training to internal stakeholders for efficient content management.

HubSpot Management:

  • Design and develop responsive, cross-client compatible email templates within HubSpot.
  • Create and manage automated workflows triggered by user actions, lifecycle stages, or timed events.
  • Build and segment contact lists based on audience behavior, attributes, and business logic.
  • Execute targeted email campaigns, ensuring high deliverability and engagement.
  • Track, analyze, and optimize campaign performance using HubSpot analytics and reporting tools.

Zendesk Management:

  • Develop and maintain customized Zendesk Guide themes aligned with brand standards.
  • Create, edit, and organize Help Center articles, categories, and sections for enhanced usability.
  • Configure and maintain automations and triggers to ensure timely email alerts to relevant teams.
  • Set up real-time alerts and monitoring tools to support responsive customer service operations.

Required Skills & Competencies:

Technical Skills:      

  • Proven experience with HubSpot Marketing Hub (especially email and automation workflows).
  • Hands-on experience in Zendesk Guide customization and automation setup.
  • Strong understanding of web technologies including HTML5, CSS3, JavaScript, and PHP.
  • Familiarity with SEO principles and website performance optimization.

Behavioural & Soft Skills:

  • Strong communication, problem-solving, and project management skills.
  • Ability to work cross-functionally with marketing, sales, and support teams.

Qualifications & Experience:

  • Bachelor's degree in Computer Science, Web Development, Marketing Technology, or a related field.
  • 5+ years of professional experience managing WordPress websites and digital marketing platforms.

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