Search Engine Optimization

2 weeks ago

Indore, Madhya Pradesh, India EMTA Infotech Full time

Company Overview

EMTA Infotech is a leading IT services company based in Indore, India. We offer a wide array of technology solutions, including custom software development, cloud services, and IT consulting. Specializing in digital transformation, our expert team is dedicated to driving innovation and optimizing IT infrastructure for global clients, fostering business growth and success in the dynamic digital landscape.

Job Overview

We are seeking a dynamic Junior Search Engine Optimization (SEO) professional to join our team in Indore. As a full-time employee at EMTA Infotech, you will play a pivotal role in optimizing online content to enhance our clients' web presence. Your expertise will contribute to driving traffic and increasing brand visibility across various digital platforms.

Qualifications and Skills

  • Proficiency in Google Analytics and Google Search Console (Mandatory skill).
  • Experience with content marketing strategies and execution (Mandatory skill).
  • Familiarity with SEMrush for in-depth keyword analysis and SEO auditing.
  • A working understanding of Ahrefs to analyze backlink profiles and track competitors.
  • Proficient in Moz Pro for advanced SEO insights and improvements.
  • Solid grasp of HTML and CSS to ensure SEO best practices are implemented.
  • Exceptional keyword research skills to identify and target the best opportunities.
  • Ability to work collaboratively with team members to align SEO tactics with content strategy.

Roles and Responsibilities

  • Develop and implement effective SEO strategies to improve organic search rankings and drive website traffic.
  • Conduct thorough website audits to identify technical SEO issues and recommend solutions.
  • Collaborate with the content team to create and optimize high-quality content for search engines.
  • Utilize Google Analytics and other tools to track, analyze, and report on SEO performance metrics.
  • Monitor and evaluate search results and performance across the major search channels.
  • Stay up-to-date with the latest SEO and digital marketing trends, tools, and best practices.
  • Contribute to the development of new SEO-friendly web content and promotional ideas.
  • Work closely with developers to ensure SEO best practices are properly implemented on newly developed code.

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