Digital Campaign Manager
2 weeks ago
Responsibilities :
- A person would be responsible for QC various Adobe Campaign Classic workflow on a timely basis with precision.
- Should be able to coordinate with Campaign Managers/Product on queries raised by them.
- Understand communication requirements and technically translate them into Adobe Campaign workflow.
- Design, develop, and execute complex rules using Adobe Campaign including Java scripting.
- Manage extensive campaign quality assurance processes before campaign execution.
- Support communications in production; monitor existing communications, troubleshoot campaign and technical issues, make modifications to existing communications, and ensure communications are executed correctly.
- Manage communication status reporting; define standard delivery reports, and create new adhoc reports using available tools (e. g. SQL, Adobe Campaign).
- Analyse key campaign performance metrics and recommend ways to optimize campaign design.
- Help drive the migration of existing communications to the Adobe Campaign platform.
Requirements :
- Should be able to demonstrate advanced technical and programming skills like Adobe Campaign, CleverTap, CRMNext, Siebel, etc.
- Should be a Team player and Team Manager with good communication skills and should be able to work under pressure.
- Graduate /Post Graduate/MBA/BE with minimum 3 years Adobe Campaign Classic experience. Banking experience would be an advantage.
- Experience in Team Management.
- Well-versed with Adobe Campaign Classic, Java Scripting, SQL, CRM Next, Siebel, macros, Excel functions, etc.
- Problem-solving attitude.
- Analytical skills and ability to quickly understand/anticipate the business requirement and outline the business benefit.
(ref:hirist.tech)-
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