Ad Operations Analyst

7 hours ago


Industrial Area, India The Economic Times Full time

Job Role- Ad Operations Executive

Exp Required- 1 to 5 years

Job Location- Noida



About Times Internet


At Times Internet, we create premium digital products that simplify and enhance the lives of millions. As India’s largest digital products company, we have a significant presence across a wide range of categories, including News, Sports, Fintech, and Enterprise solutions.


Our portfolio features market-leading and iconic brands such as TOI, ET, NBT, Cricbuzz, Times Prime, Times Card, Indiatimes, Whatshot, Abound, Willow TV, Techgig and Times Mobile among many more. Each of these products is crafted to enrich your experiences and bring you closer to your interests and aspirations.


As an equal opportunity employer, Times Internet strongly promotes inclusivity and diversity. We are proud to have achieved overall gender pay parity in 2018, verified by an independent audit conducted by Aon Hewitt.


We are driven by the excitement of new possibilities and are committed to bringing innovative products, ideas, and technologies to help people make the most of every day. Join us and take us to the next level


About the Business Units

EconomicTimes.Com

EconomicTimes.Com is India’s leading destination for students, business owners, mid and senior management professionals, academics, thinkers, and polity alike. Economictimes.Com's reach among small enterprises, professionals, and the business community is unprecedented - 80% of time spent on business news in India is on ET. Over 50 million monthly unique users on the platform, 13+ million audiences on social handles and several million newsletter subscribers. ET shapes India Inc’s views and opinions. EconomicTimes.Com is from the brand stable of Times Internet, India’s largest digital products company - seven of the ten netizens in India consume one or more of Times Internet products. Our products inform, entertain and enable 500 Mn+ internet users every month. Our product suite of over 35 brands includes EconomicTimes.Com, ETMoney, and TimesofIndia.In, Eight regional news destinations, TechGig, Gaana, and MX Player, among others.


About the Role

We are seeking a highly organized and data-driven Advertising Operations Associate/Analyst to be the operational backbone of our media monetization strategy. This role is perfect for a proactive problem-solver with a strong passion for the ad-tech ecosystem and a knack for process efficiency. You will be critical in ensuring the smooth, accurate, and profitable execution of our indirect ad inventory, acting as the central liaison between ad ops, product, technical and business teams.


Work Responsibilities

  • Indirect Team Operations: Own daily operational tasks including sanity checks, daily GAM reporting, and maintaining operational dashboards.
  • Data & Reporting: Fulfill ad-hoc internal data requests, create and distribute sales dashboards and standard reports.
  • Process & Quality Control: Assist in audit/QC processes and maintain up-to-date operational documentation.
  • Cross-Functional Liaison: Act as the primary link between teams (Tech, Ad Ops, Design, QC) to ensure smooth task execution and solution feasibility.
  • Project Management: Track deliverables, communicate status updates clearly, and manage stakeholder alignment on project timelines and outcomes.


Skills, Experience & Expertise

  • Excellent Communication skills.
  • Expertise in Google Ad Manager (GAM).
  • Proven ability in Stakeholder Management.
  • Basic understanding of Yield Optimization principles.
  • Familiarity with Business Intelligence (BI) tools like Google data studio etc.
  • Strong capacity for multitasking and problem-solving in operational scenarios.
  • Direct experience supporting a global or large-scale media/publisher operation.
  • Fluency in Excel/Google Sheets, including creating formulas and utilizing Pivot Tables.
  • Deep understanding of the Ad Ecosystem, Ad Network, and Indirect Inventory management.


Eligibility

0–5 years of experience in Ads Operations, Ad-Tech, or Digital Marketing Support.

Grad or Post Grad.



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