Senior Marketing Executive

3 weeks ago

Pune, Maharashtra, India Digichorus Technologies Pvt Ltd Full time

As a Senior Marketing Executive, you will play a crucial role in developing and implementing effective marketing strategies to enhance our brand visibility, engage target audiences, and drive customer acquisition. You will work closely with the marketing head and other departments to create and execute campaigns that align with our business goals.

Key Responsibilities

  • Market Research & Lead Identification: Conduct in-depth research to identify potential clients, industries, and target markets.
  • Database Management: Maintain and update lead databases with accurate and detailed information.
  • Prospect Outreach: Reach out to potential clients via and email
  • CRM & Data Entry: Track lead interactions, log activities, and maintain records in CRM software.
  • Collaboration With Cross Functional Teams: Work closely with IT and product development to produce effective promotional materials.

Qualifications

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Proven experience in marketing, preferably in a similar role.
  • Understanding of digital marketing tools and techniques, including SEO, SEM, and social media marketing.
  • Excellent written and verbal communication skills, with a keen eye for detail.
  • Proficiency in marketing software and tools (e.g., Google Analytics, CRM systems, email marketing platforms).
  • Creative thinking and problem-solving skills, with the ability to work independently and as part of a team.
  • Strong organizational skills and the ability to manage multiple projects simultaneously.

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