Marketing Manager

5 days ago

Industrial Area, India BHIMA JEWELLERY MADURAI Full time

Candidates with experience in the jewellery industry are preferred.Key Responsibilities:Develop and implement comprehensive marketing strategies to grow brand visibility and market share.Conduct market research to identify consumer trends, competitive activity, and new opportunities within the jewellry sector.Plan seasonal campaigns, product launches, and festival promotions.Maintain consistent brand identity across all marketing materials.Oversee packaging, catalogues, look-books, store branding, and promotional assets.Plan in-store promotions, events, and customer engagement activities.Provide marketing support for retail partners and showrooms.Develop sales-focused materials such as product presentations, brochures, and training guides.Collaborate with design and merchandising teams to create marketing strategies for new collections.Develop product positioning, naming, and storytelling for premium jewellry lines.Manage the marketing budget and ensure optimal utilization.Generate reports on campaign performance, brand insights, and customer trends.

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