Predictive Analytics Specialist

4 weeks ago


Bengaluru, India Epsilon Full time

About Business Unit: Powerful predictors of the future - our Analytics team seamlessly blends data science and business intelligence to provide unparalleled foresight for our platform offerings. They turn insights into actionable results for our clients by collaborating with senior team members and staying ahead of market trends, powered by our data assets. By using new-age analytic tools and emerging technologies, the team cultivates a dynamic learning environment for curious minds to thrive.Who we are looking for? At Epsilon, our people use real human insights to find solutions that empower some of the biggest brands in the world. Our team is now growing, and we are on the lookout for dedicated individuals who use descriptive, predictive and prescriptive analytics to impact consumer behaviour every day. So, are you someone who enjoys leading conversations with influential stakeholders to help clients understand the value of their investments? Then you could be exactly who we are looking for. Apply today and be part of a creative, innovative and versatile team who constantly share insights, solve problems and create the remarkable.What you’ll do? The Digital Analytics team in the Client Analytics Group works on client engagements and related delivery for People Cloud Prospect & Discovery environments. The team also partners with client consulting team and platform team and data providers, using analytics and data science to drive strategic thought and effective decision making. The Data Scientist is responsible for conducting data analyses using Python/SQL/PySpark and other tools in support of a variety of analytic solutions. Click here to view how Epsilon transforms marketing with 1 View, 1 Vision and 1 Voice.ResponsibilitiesOperational Perform hands-on analysis on large volumes of customer’s first-party data and third-party data to provide statistically valid analysis and related Master and perform all steps required to create analysis-ready datasets, including data integration/merging, variable preparation, and quality control (QA/QC)Provide proficient problem solving and data analysis, derived from modelling and statistical experienceDesign and Implement Machine learning models using Spark ML and Python/PysparkCreate engaging and meaningful data visualizations / power point presentations of findings linked to clear client business impact.Present statistical results to both technical and non-technical audience in a clear mannerParticipate in the design, planning & execution of projectsOwn end to end implementations of Marketing machine learning models such as Customer Segmentation, Propensity models, CLTV etc. Functional Become proficient with Epsilon data assetsDocument and articulate steps taken in an analysis to project managers. Follow all policies and procedures for programming, project documentation, and system managementBe an active learner - learn new and powerful tools, technologies, algorithms and methodologies to be at the edge of data science learningsCollaborate well with cross-functional internal teams as needed to drive resultsEffectively manage time and resources in order to deliver on time / correctly on a limited number (1-4) of concurrent projects.Proactively communicate with supervisor regarding workload and the status of assignments and manage partners effectively.QualificationsBachelor’s degree, or higher, in a quantitative discipline (e.G., Engineering, Statistics, Economics, Mathematics, Marketing Analytics) or significant relevant coursework4-9 years of experience in the analytics and data science; marketing analytics experience preferredStrong experience with Python, SQL and Microsoft office packagesMust have hands-on experience with machine learning and statistical techniques like Logistic regression, Decision trees, Random Forest, K-means clustering etc.Experience in distributed computing using PySpark, comfort with DataBricks and experience in machine learning with Spark / MLlibStrong analytic thought process and ability to interpret findingsAcute attention to detail (QA/QC)Excellent verbal and written communication skillsHighly motivated and collaborative team player with strong interpersonal skillsEffective organization and time management skillsPassion for understanding key business problems, bringing together a team to understand data/ instrumentation needs and/or mine through data to unearth deep insights into customer experiencesProven capability to deliver end-to-end analyses by asking the right questions, extracting data, and building predictive models to ensure actionable results



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