Influencer Marketing Manager

1 week ago


Kolkata, India Nestasia Full time

Duties and responsibilitiesOverseeing the development and implementation of all influencer campaigns from ideation to executionSet up and track Key Performance Indicators (KPIs) to measure the campaign’s successBranding KnowledgeServe as a liaison between our brand ambassadors/influencers and the marketing teamIdentify new opportunities for collaborating with established influencers and come up with innovative ways to approach influencer campaignsCultivate professional partnerships with existing contactsWork with the marketing and design team to post influencer content on social media platformsResearch market data and trends to establish best practices related to influencer campaignsGenerate and present reports on campaign performanceKeep up-to-date with the latest trends on social media and in the influencer community to provide recommendations for future campaignsWork closely with the content team for creative influencer scriptsDesired Candidate Profile 3-4 years experience in the fieldExcellent communication and relationship-building skillsShould have attention to detailsShould have good work ethics and calm attitudeAbility to work with multiple stakeholders/ external agencies including creativeDigital media understanding, planning and evaluationStrong creative sensibilitiesHigh ownership and passionCreative Mindset



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