Government Sales Manager

4 weeks ago

Guwahati, India Mirchi Full time

KEY RESPONSIBLITIES:

  • To generate leads and prospect from State/Central Government and related divisions for Sales and advertising opportunities
  • Make sales calls and liason with concerned Govt officials and respective teams
  • Prepare client proposals & presentations
  • Plan weekly sales cycle by doing account mining of the allocated accounts through client meetings accordingly
  • Prepare sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc
  • Maintain strong relationships with clients and agencies in the person’s portfolio.

Market Information:

  • Conduct competition mapping and monitor them on regular/need basis
  • Understand in detail about client spends at a brand level and then develop Go to Market approach
  • To look at broader perspective, think through ideas and create solutions for clients via upselling & cross selling of various properties
  • Media Tracking to generate prospects
  • Provide written brief to programming for spot/commercial based on inputs from clients
  • Ensure that ROs and TOs are appropriately generated and spots are scheduled accordingly (through the sales coordinator and scheduler)
  • Ensure pricing is maintained as per stipulated target
  • Follow up and ensure that monies are collected on time including sending appropriate reminders to clients and agencies for payment

Stakeholder Management:

Content Team, Finance, Scheduling, Revenue


Skills & Qualifications:

MBA/PGDM with 4-8years of experience in Sales & Marketing from any Industry


Personal Attributes:

  • Ability to work under pressure
  • Adaptability
  • Strong brand focus mindset
  • Good Communication Skills
  • Understanding of local market & language is mandatory
  • Must be willing to travel locally for client meetings

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