Search Engine Optimization Specialist

4 weeks ago

Mumbai, Maharashtra, India Anand Rathi Share and Stock Brokers Ltd Full time

Job Descriptions – SEO Assistant/Manager

  • Drive organic search growth through comprehensive site audits, keyword research, content optimization, and competitor analysis.
  • Develop and execute a full-fledged SEO roadmap, identifying high-impact opportunities to boost organic traffic and lead generation.
  • Extensive experience working with Content Management Systems (CMS) and optimize dynamic websites.
  • Collaborate with cross-functional teams (Design, Development, Product, Compliance) to align SEO initiatives with business goals.
  • Define and optimize SEO & content strategies across multiple group websites, ensuring alignment with the company's growth objectives.
  • Person should have good knowledge of ASO (App Search Optimization).
  • Design and implement link-building strategies to enhance domain authority and search visibility.
  • Improve website crawlability, indexing, page speed, mobile-friendliness, and UX for higher search rankings.
  • Proven track record of managing high-traffic websites (500K–700K+ monthly organic visits), scaling visibility and performance.

Qualification and Skills:

  • 4+ Years of experience in effective search engine and app optimization.
  • Bachelor's degree in marketing, information technology related field.
  • Certification in digital marketing or other relevant SEO certification.
  • Has past working experience with BFSI, fin-tech industry.
  • Proven experience in SEO Manager or similar role, with strong track record of improving
  • website ranking and leads.
  • Experience in using the SEO, Analytics, and content Marketing tools such as Ahrefs,
  • SEMrush, Google Analytics, Google Search Console, Google Tag Manager.
  • Self-reliant, problem solver results oriented.
  • Able to make decisions in a changing environment and anticipate future needs.

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