HighRadius - Product Marketing Role

2 weeks ago

Hyderabad, Telangana, India HighRadius Technologies Pvt Ltd Full time

Product Marketing

Note: We need candidate with below career profiling

- Should have worked in any News channel/Newspaper/Television for 6 months minimum and then moved to corporate

Job Summary:

HighRadius is looking for a passionate storyteller/content marketing professional who is a marketer-at-heart and believes research-led content is a key driver for B2B brand building.

Responsibilities include :

- Research-led storytelling: Spot interesting insights/patterns from data and create meaningful and interesting long-form stories such as industry/company teardowns, reports, and infographics for finance leaders.

- Write engaging copies that create curiosity and interest in the attention-deficit world

- Gather insights by working with subject matter experts (consulting team, customers) and doing secondary research (analysis of survey data, annual reports, etc).

- Be curious and stay updated on FinTech trends - Accounts Receivables, Treasury, Accounting, Payments

- Customer obsession: Understand our buyers, their challenges, aspirations, and motivations.

- Collaborate with the design and website team and own the final packaging of the story

- Analyse content analytics and improve the story/content quality Experience in writing research-led stories / long-form content in a B2B tech space

- Curious to learn and have a bias for action

- Passionate about helping buyers with relevant stories

- An entrepreneurial and out-of-the-box thinker with crazy ideas

What You'll Get

- Competitive salary.

- Equal employment opportunities.

- Opportunity to build with a pre-IPO Global SaaS Centaur

(ref:iimjobs.com)

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