Media Relations Lead

Does the idea of creating a positive impact on our world excite you? Would you like to work in a tightly-knit team where mutual respect and integrity are among core values? Do you have what it takes to communicate on point strategically and help drive the impact of a life-saving organisation?

About SaveLIFE Foundation

SaveLIFE Foundation (SLF) is on a mission to save lives on roads across India. Since 2012, over 1.5 million people have been killed in road crashes in India and close to 5 million have been left seriously injured or permanently disabled. Besides the insurmountable emotional trauma that thousands of families must suffer each year, road crashes deal a crushing economic blow to many families.

SLF is a fast-growing, specialised organisation with a proven track-record of delivering large-scale impact. We are best known for getting India its Good Samaritan Law and developing the “Zero-Fatality Solutions” to transform dangerous highways into “safeways”. We are registered as a not-for-profit organisation to ensure complete mission alignment.

Our teams work in a creative environment to build novel solutions and thrive on problem solving. Over the last 18 years we have built unique strengths in areas such as forensic investigation of crashes, data analytics and predictive modeling, safety design and engineering, public policy formulation, and strategic communication and training. We strive for excellence in everything we do and build leaders through opportunity and mentorship.

Role and Responsibilities

The Manager, Media Management will lead SaveLIFE Foundation’s day-to-day media engagement and strengthen its visibility across platforms. The role involves managing media queries, coordinating with the PR agency, and building strong journalist relationships. The manager will plan and execute press conferences, draft media content, and ensure consistent messaging. The position reports to the General Manager, Media & Communications.

The position will support strengthening the core communications effectively and appropriately. This entails:

Media Relations & PR

• Serve as the primary point of contact for day-to-day media queries and requests.
• Build and maintain strong relationships with journalists, editors, and media houses across print, digital, and broadcast platforms.
• Ensure timely, accurate, and proactive dissemination of organisational updates, press releases, and statements.
• Coordinate closely with the external PR agency to develop and execute media engagement strategies, including story pitches and media placements.

Media Events & Press Management

• Plan, organise, and manage press conferences, media briefings, and field visits.
• Draft press releases, op-eds, and media advisories in alignment with SLF’s tone and positioning.
• Provide on-ground support during high-profile events, ensuring effective media coverage.

Content & Messaging

• Translate SLF’s work, research papers, report and impact into compelling narratives for the media.
• Collaborate with internal teams to ensure consistency of messaging across all communication channels.
• Monitor media trends in road safety, public health, and development sectors to identify opportunities for thought leadership.

Monitoring & Reporting

• Track daily media coverage, compile media reports, and share insights with leadership.
• Analyse the effectiveness of media outreach and recommend strategies to enhance visibility.
• Ensure that SLF’s representation in the media remains accurate, credible, and impactful.

*Any other additional responsibility could be assigned to the role holder from time to time. The same would be discussed between the incumbent and reporting manager.

Academic Qualification

Essential : Post Graduation in Journalism/Mass Communication or related field from a recognized university

Professional Experience

• 7 to 8 years in journalism (preferably with national-level publications or broadcast) and/or media relations/PR.
• Strong writing, research, editing, designing and communication abilities, along with outstanding English and Hindi speaking and writing skills.
• Strong network of media contacts across print, digital, and broadcast.
• Excellent writing, editing, and storytelling skills.
• Ability to handle fast-paced, high-pressure media environments with confidence.
• Proficiency in organising and managing press events.
• Strong interpersonal and communication skills.
• Commitment to SaveLIFE Foundation’s mission of saving lives.

Personal Characteristics

• A collaborative and teamwork-oriented mindset.
• The ability to work independently and make informed decisions to achieve goals. Action orientation and ownership mentality.
• Strong ability to influence.
• Direct, clear, and concise communicator.
• Ethical decision-making and principles.

How to apply: Interested candidates can apply for this position by clicking on the following link and submitting their application: https://forms.Gle/hwCmi5KT2mg6JU558