SOCIAL MEDIA MARKETING EXECUTIVE

2 weeks ago

Noida, Uttar Pradesh, India Cyfuture Full time

SOCIAL MEDIA MARKETING EXECUTIVE / Sr EXECUTIVE

Location: Noida, Sector 81, NSEZ

Experience: 3+ years of relevant experience in SOCIAL MEDIA

Education: Post Graduate

Job Responsibilities:

  • Develop creative and engaging social media strategies. Prepare a detailed social media plan, including paid and unpaid events, and budgets for all annual promotional and sale events of the organization.
  • Develop and expand community and influencer outreach efforts. Build and connect with social media influencers for existing markets and new expansion markets to create opportunities to increase brand visibility.
  • Manage the day-to-day handling of all social media channels, adapting content to suit different channels. Prepare a monthly social media calendar, which should be communicated to all relevant stakeholders.
  • Handle social media accounts and manage social media posting schedules.
  • Develop and implement efficient social media strategies to discover new ways to market the business.
  • Brainstorm ideas for campaigns and create content.
  • Create engaging multimedia content across multiple platforms. Partner with the Creative team to build exciting social media posts/content to engage with existing customers and reach new customers.
  • Research the latest social media trends.
  • Stay informed about trends, tools, emerging platforms, and algorithm changes to maintain a competitive edge.
  • Be open to experimenting with new approaches, platforms, and content formats to optimize performance.
  • Oversee the creation and curation of engaging, high-quality content for platforms such as Facebook, Instagram, Twitter, , and YouTube.
  • Maintain a strong understanding of algorithms for platforms like Instagram, Facebook, , and YouTube.
  • Develop strategies to maximize content visibility and engagement by leveraging algorithm insights.
  • Continuously test and refine tactics to stay ahead of algorithm updates and changes.
  • Plan and execute organic social media campaigns to drive traffic, engagement, and conversions.
  • Optimize campaigns based on performance metrics, ensuring ROI and audience growth.
  • Monitor, engage, and grow social media communities by responding to comments, messages, and trends promptly.
  • Use tools like Canva and sentiment analysis platforms effectively.
  • Monitor analytics and research market competition.

Requirements:

  • Relevant 3+ years' experience in managing multiple social media platforms, majorly Facebook, Instagram, Twitter, , and other online channels.
  • Well-versed in new-age social media platforms and short video apps.
  • Strong understanding of marketing strategy and how to utilize these concepts throughout various forms of outreach.
  • Well-versed in using data and metrics to measure impact and determine improvements.
  • Excellent communication, presentation, and negotiation skills.
  • Good understanding of social media KPIs.

Skills / Attributes Required:

  • Social media strategy, campaign management, digital marketing.
  • , Blogger, Social Media, Twitter, Facebook, Blogs.

What We Offer:

  • A unique opportunity to join a collaborative work environment in a hyper-growth context.
  • The chance to grow your professional and technical skills, with real room for career progression.
  • A modern office in a central location in Noida.
  • Medical Insurance provided by the company.
  • An employee-friendly compensation structure that includes tax-saving components.
  • Employee engagement activities, including festival and birthday celebrations, and team outings.

APPLY:

If you see yourself in this role and are keen to be part of our organization, we look forward to hearing from you. Please send your resume to shruti.mittal@cyfuture.com or connect on WhatsApp at 8377905386.

The timeline and details of the hiring process will be shared by the TA team during the first call.

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