Programmatic Manager

1 month ago


GurgaonGurugramBangaloreChennaiHyderabadCoimbatorePuneMumbai, India iimjobs Full time

What you'll bring:

- Working experience in Agency, Trading Desks or Programmatic Tech Partners

- Actual Campaign execution experience with most of the local programmatic players as well as measurement providers

- Familiar with DSP and exchange revenue streams and be able to negotiate trading benefits

- Existing relationships with publishers, programmatic product partners, as well as data providers in the local market

- Knowledge of different programmatic trading models and their implications to both advertiser's inventory quality and publisher monetization strategies

- Being able to articulate difficult technical concepts to non-technical people such as explaining lookalike modeling and cookie mapping to the lay person.

Minimum qualifications:

- 4+ year's professional experience with digital media preferably within a media agency/trading desk

- Experience in Google Marketing Platform (DV360, CM, GA360).

- Experience in top AdTech & MarTech platforms.

- Experience in Client Decks, Programmatic Strategy, New Pitches, etc.

- Hands on experience and knowledge on programmatic platforms.

- Clear thought process & strategy to build on existing businesses.

- Competent in all Microsoft office software



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