Brand Manager Teacher's

1 month ago

Gurgaon, India Beam Suntory Full time
Join Our Beam Suntory Family

As a world leader in premium spirits, Beam Suntory inspires the brilliance of life by delivering great consumer experiences through its world-class portfolio of brands. Known for its craftsmanship of premium whiskies, including Jim Beam®, Maker's Mark®, Basil Hayden® and Knob Creek® bourbons; Japanese whiskies, including Yamazaki®, Hakushu®, Hibiki® and Toki™; and leading Scotch brands including Teacher's, Laphroaig® and Bowmore®, Beam Suntory also produces leading IMFL brand Oaksmith in India.

A global company with approximately 6,000 employees in more than 30 countries, one of Beam Suntory's core values is Growing for Good and through its Proof Positive sustainability strategy, the company has committed to ambitious goals and investments to promote environmental sustainability in its operations, ensure the company has a positive impact on the communities where employees live and work, and programs to educate and inform consumers to make the right personal choices about drinking. Headquartered in New York City, Beam Suntory is a subsidiary of Suntory Holdings Limited of Japan. 

For more information on Beam Suntory, its brands, and its commitment to social responsibility, please visit www.beamsuntory.com and www.drinksmart.com. 

We are looking for people who bring something unique to Beam Suntory – themselves. We value differences, and we appreciate what each of us can contribute. We inspire each other, and challenge ourselves to innovate, improve, advance new ideas and try new things. We create endless opportunities to Unleash Your Spirit every day in a culture that is charged, creative, challenging and fun.

What makes this a great opportunity?

Beam Suntory is world’s number 3 premium spirits company, Beam Suntory is crafting the Spirits that Stir the World. Owned by Suntory Holdings Limited, Beam Suntory has a dynamic portfolio with unparalleled expertise in whisky, led by Bourbon and Japanese Whisky, and global strength across many key categories including tequila, vodka, cognac, rum and cordials. The work environment is fun & friendly. Every Beam Suntory team member is an owner of our future. We hire people who have an ambitious and adventurous streak. Employees share a commitment to their teams, a passion for our products, and above all, a bold work ethic that produces winning results. Our business has long‐ standing roots, but don’t be fooled. Beam Suntory doesn’t look – or act – its age. From distilleries to offices, we thrive together in a work atmosphere employees love – charged, creative, energetic, challenging, collaborative and just plain fun. Beam Suntory’s structure of minimal hierarchy gives our employees the opportunity to take personal ownership of projects that matter from day one. The best way to learn, improve and grow your Beam Suntory career is to witness the impact you can have.  

Purpose of Role

The position will lead development and execution of National Brand Strategy for one of Beam Suntory brands in India. Entrepreneurial in nature, this role owns delivery of all brand and business metrics for the chosen brand and is expected to represent consumer voice in its decision making.

Role Responsibilities
  • Develop Annual Brand Strategy with Category Lead and execute Marketing Plans to meet marketing and business objectives.
  • Strong functional marketing expertise across Brand Communication, Brand Building / Activation, Consumer Insights and New Product Development
  • Ensure effective implementation of Brand Building Initiatives – Media Plans, Retail Plans, Consumer Promotion / Activation Plans to drive Brand Power
  • Work with creative, digital & experiential agencies to create relevant content for building engagement/communication platform and for innovative brand solutions.
  • Ensure delivery of Market Share, drive Sales Volume and Profitability targets on the brand
  • Gemba focus to understand market level insights and nuances and leverage the same while creating brand plans
  • Represent the consumer voice in all business, commercial decisions.
Role Responsibilities
  • Regularly monitor market & competitive landscape to evaluate existing & upcoming opportunities/ challenges.
  • Drive regular updates and alignments with Global brand teams.
  • Undertake regular progress reviews with key stakeholders on plans and KPIs.
  • Managing marketing spends with measurable ROI.
  • Drive marketing process for the brand in tune with Global and Compliance Mandates
  • Ensure effective partnership with external agencies and partners.
Qualifications
  • Professionally qualified: MBA from a premier institute
  • 8+ years of experience in Brand Marketing. Preferably in alco-Bev, with exposure to experiential marketing
  • Subject matter expertise in brand and digital marketing
  • Demonstrate ability to understand consumer / customer insight and attribute to business decision making.
  • Strong analytical / creative skills to navigate through complex data and insights to make well-reasoned conclusions and translate into sound strategic direction.
WE BELIEVE IN EQUAL OPPORTUNITIES

At Beam Suntory, people are our number one priority, and we believe our people grow together in diverse and inclusive environments where their unique insights, experiences and backgrounds are valued and respected. Beam Suntory is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, military veteran status and all other characteristics, attributes or choices protected by law. All recruitment and hiring decisions are based on an applicant’s skills and experience.

We welcome applications from all members of society irrespective of age, gender identity, disability, sexual orientation, race, religion, or belief. All recruitment and hiring decisions are based on an applicant's skills and experience.  We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, and to perform crucial job functions. Please contact us if you require assistance.

In 2023, Beam Suntory earned a top score in Human Rights Campaign Foundation’s 2023-2024 Corporate Equality Index and was a recipient of the Equality 100 Award: Leader in LGBTQ+ Workplace Inclusion.

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