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Public Relations Specialist
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Public Relations Specialist (Remote)
About Rapid Innovation
We are a team of passionate individuals helping our clients develop cutting-edge solutions for their businesses. We capitalize on our expertise with decentralized systems, blockchain, AI, web 3.0, Artificial Intelligence, Machine Learning, etc. while delivering world-class products to our customers.
About Job Expectations
We are looking for a resilient, empathic Public Relations Specialist to contribute to the growth of our company's reputation and brand presence. Public Relations Specialist are responsible for creating and maintaining a positive public image for our CEO and the company by managing communications and interactions with the media, the public, and stakeholders.
To be successful as a Public Relations Specialist, you should have excellent communication skills, the ability to handle a crisis, and the creativity to develop engaging content. Ultimately, an outstanding Public Relations Specialist will keep a close eye on public opinion and media coverage to ensure that our company’s image remains strong and positive.
Roles & Responsibilities:
- Develop and execute a comprehensive PR strategy to enhance the public image of the CEO and the company.
- Manage and respond to media inquiries, arranging interviews, and preparing press releases and speeches.
- Focus on securing podcast appearances, interviews, and speaking engagements for the CEO.
- Build and maintain relationships with journalists, bloggers, influencers, and other media representatives.
- Monitor media coverage and public opinion, creating reports and analyses for the CEO and senior management.
- Organize and manage public events, conferences, and press conferences.
- Collaborate with the marketing team to ensure consistent messaging and branding across all channels.
- Create and manage content for press releases, byline articles, and keynote presentations.
- Develop and maintain a media contact database.
- Manage crisis communication strategies and serve as the main point of contact during any PR crises.
- Ensure that all communications align with the company’s values and objectives.
Requirements & Skills:
- Minimum of 3 to 5 years of work experience in public relations, communications, or a similar role.
- Experience in managing media relations in the US, UK, and Canada markets.
- Proven track record of developing and implementing successful PR campaigns.
- Strong understanding of social media platforms and their role in public relations.
- Exceptional written and verbal communication skills.
- Strong organizational and time management skills.
- Ability to work under pressure and handle crises with a calm and professional demeanor.
- Ability to synthesize complex information and produce meaningful insights.
- Strong analytical and critical thinking.
- Excellent presentation and facilitation skills.
- Ability to comprehend and interpret competitor strategies and consumer behavior.
- Excellent time management skills.
- Outstanding organizational skills, attention to detail, and the ability to prioritize.
- Ability to maintain a high level of professionalism and confidentiality.
By focusing on these aspects, the Public Relations Specialist will play a crucial role in enhancing our company’s reputation, ensuring that our CEO and the company remain in a positive light in the public eye, particularly through strategic podcast appearances and media engagements.