
Sr. Marketing Operations Excellence Analyst
17 hours ago
About the Role
We’re building a high-performing, AI-enabled marketing organization—and we’re looking for a Sr. Marketing Operations Excellence Analyst to help us scale faster, smarter, and more insightfully.
This role sits at the intersection of project management, data structure, technical scoping, and agent building. You'll be the executional engine behind our modern marketing ops stack—ensuring systems stay tight, data flows cleanly, automation moves forward, and marketing stays on track.
You’ll work cross-functionally with Marketing, RevOps, and IT to bring structure, visibility, and execution excellence to our agentic marketing programs and operational cadences.
What You’ll Own
🧩 Project Management & Operational Excellence
- Administer and evolve our marketing project management tools (e.g., Wrike), driving adoption and usage consistency across teams.
- Define clear project workflows, SLAs, timelines, and reporting standards to support high-velocity marketing execution.
- Manage campaign and content calendars, team cadences, and cross-functional initiatives.
- Support leadership in planning key marketing forums, meeting logistics, and internal communications (e.g., team updates, quarterly reviews).
🤖 AI & Automation
- Collaborate with the AI Marketing Ops team to scope, prioritize, and document agentic workflows (e.g., SEO agents, ad builders, content evaluators) and be comfortable extending into agent development.
- Translate marketing goals into clear technical briefs for RevOps and Engineering partners.
- Help assess automation use cases based on business impact, complexity, and readiness.
Data Structure & Insights
- Build and maintain a consistent marketing data foundation across tools like Google Ads, GA4, Salesforce, Bizible, Marketo, Zapier, Relevance, and ABM platforms.
- Work closely with analysts to extract performance insights, support dashboard development, and ensure data integrity and hygiene.
- Document and maintain data flows, naming conventions, and taxonomy to enable scale and integrity.
You Might Be a Fit If You...
- Have 3–5 years of experience in Marketing Ops, Project/Program Management, Data Operations, Technical/Business Consulting, or related roles.
- Have strong organizational skills and love turning chaos into clarity, and holding cross-functional teams accountable to timelines.
- Can speak both “data” and “business”—bridging communication gaps between marketing, IT, and analytics teams.
- Are passionate about AI in marketing and excited to help operationalize intelligent workflows.
- Thrive in a fast-paced, lean, or startup-style environment.
Bonus Points If You...
- Have experience with tools like, Salesforce, Marketo, GA4, Looker, Bizible, 6Sense, Tableau, SQL, Zapier, RelevanceAI, Wrike, or equivalent.
- Have supported AI/automation pilots or workflow automation projects.
- Understand marketing attribution models, campaign tagging frameworks, or data integration methods.
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