Marketing Cloud Developer

1 week ago

Gurugram, India Magna Technology Group Full time

Job Description: MCP Solution Specialist

Position Overview: We are seeking an experienced and highly skilled MCP Solution Specialist to join our dynamic team. This role offers the opportunity to work on exciting and challenging projects in a rapidly evolving field, with a focus on delivering impactful Marketing Cloud solutions. If you are a motivated and proactive professional with the skills mentioned above, we would love to hear from you.

Key Responsibilities:

  • Marketing Cloud Development and Solutioning
  • Design, develop, and implement solutions using Marketing Cloud technologies ensuring quality product delivery and adherence to client requirements
  • Develop and maintain web applications with proficiency in JavaScript, CSS, and HTML
  • Translate requirements into technical solutions and execute on development tasks, customizations, and administration independently and proactively
  • Build and optimize campaigns, automation processes, and personalization strategies
  • Client Engagement
  • Communicate technical concepts, design and decisions to a non-technical audience
  • Be able to speak to technical concepts at a deep level with a technical audience
  • Collaborate with stakeholders to understand requirements and deliver customized solutions
  • Discovery/Design
  • Contribute to discovery and requirements gathering
  • Assist in translating client business requirements and needs into discovery and design documentation
  • QA
  • Ensure that all components are rigorously tested, documented and satisfy technical standards and business use case requirements
  • Design and execute component unit testing
  • Facilitate UAT testing and validation
  • Responsively debug and troubleshoot application issues on a system and component level
  • Training/Documentation
  • Conduct informative, well planned training sessions with non-technical to highly technical client audiences
  • Document processes thoroughly and legibly, supplementing training sessions and enabling user adoption
  • Project Management
  • Demonstrate eagerness to keep projects moving forward, taking initiative to resolve blockers and maintain momentum
  • Partner with analysts to ensure client satisfaction and the completion of projects that are on time and within scope
  • Understand project scope, and present recommended solutions which adhere to scope
  • Understand the use of change orders when applicable
  • Collaboration
  • Work closely with developers, analysts, and other stakeholders to ensure successful project outcomes
  • Actively pursue alignment with these resources, report on status of all assigned work regularly (daily)

Required Skills & Experience

  • Minimum of 2-3 years of hands-on experience with Marketing Cloud, particularly with personalization
  • Strong proficiency in JavaScript, CSS, and HTML for web/sitemap development
  • Experience as an MC Developer, Consultant, or JavaScript Developer
  • Knowledge of Marketing Cloud Development principles and best practices
  • Expertise in Marketing Automation tools and techniques
  • Strong understanding of web development frameworks and libraries
  • Experience with Google Analytics for tracking and analyzing web performance
  • Proven experience in client-facing roles (50% of the role)
  • Strong communication skills, both verbal and written

Technical Skills

  • Intermediate to advanced proficiency in JavaScript development
  • Strong understanding of Marketing Cloud Personalization data models and integration techniques
  • Experience with API integrations and web services
  • Knowledge of marketing automation best practices and implementation patterns

Tasks Executed

  • Sitemap and Campaign development using JavaScript, CSS, and HTML
  • Marketing Cloud journey and automation configuration
  • Implementation of tracking and analytics solutions
  • Campaign configuration
  • Integration with external systems and data sources

Certifications

  • Required:
  • Salesforce Marketing Cloud Email Specialist
  • Strongly Preferred:
  • Marketing Cloud Personalization Accredited Professional
  • Salesforce Marketing Cloud Developer
  • Marketing Cloud Administrator
  • Additional Preferred Certifications:
  • Marketing Cloud Consultant
  • Google Analytics Certification

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