Meta & Google Ads Manager

7 days ago

Delhi, India Homeless Care Foundation Full time

Position Title: Meta & Google Ads Manager

Organization: Homeless Care Foundation

Location: Janakpuri Delhi

Employment Type: Full-time ( In Office Work )


About Homeless Care Foundation


Homeless Care Foundation is a non-profit organization dedicated to serving abandoned elders, helpless sadhus, and underprivileged slum children by providing them food, shelter, healthcare, and education. With a vision to restore dignity and hope, we are committed to expanding our impact through digital engagement and fundraising.


Role Overview


We are seeking a passionate and results-driven Meta & Google Ads Manager to design, implement, and optimize digital advertising campaigns across Facebook, Instagram, and Google. This role will play a key part in expanding donor outreach, fundraising, and spreading awareness about our humanitarian projects.

Key Responsibilities


  • Plan, execute, and optimize paid advertising campaigns on Meta (Facebook & Instagram) and Google Ads.
  • Conduct audience research, keyword planning, and donor targeting for effective campaign reach.
  • Develop impactful ad creatives in collaboration with the content and design team.
  • Track, analyze, and report campaign performance metrics such as CTR, CPC, ROI, donations, and leads.
  • Optimize campaigns to achieve maximum ROI within allocated budgets.
  • Ensure compliance with Meta & Google’s advertising guidelines for NGOs.
  • Work closely with the fundraising and communications team to align ads with ongoing campaigns and projects.
  • Stay updated on digital marketing trends and fundraising innovations.


Qualifications & Skills


  • Bachelor’s degree in Marketing, Communications, Business, or related field (preferred).
  • Minimum 3-4 years of proven experience managing Google Ads and Meta Ads campaigns.
  • Strong knowledge of digital fundraising and donor acquisition strategies.
  • Proficiency in Google Ads Manager, Meta Ads Manager, Google Analytics, and related tools.
  • Excellent analytical skills to interpret campaign data and optimize performance.
  • Strong creativity and copywriting skills for impactful donor-focused campaigns.
  • Experience working with NGOs or donor communications (preferred).


Key Competencies


  • Data-driven decision making.
  • Strong project and time management.
  • Ability to work independently and as part of a team.
  • Passion for social impact and commitment to Homeless Care Foundation’s mission.


Work Hours


  • Standard office timings [10:30 AM to 7:00 PM].
  • As campaigns may require active 24 hours monitoring, you may occasionally be required to work beyond normal hours, including weekends, during peak campaign periods or festive seasons.


Compensation


  • Competitive NGO sector remuneration, commensurate with skills and experience.


How to Apply


Interested candidates may send their CV, details of past campaigns managed, and to hr@homelesscarefoundation.org or can directly contact us on 9625556997

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