Digital Marketing Lead
3 weeks ago
An Dermatological Pharmaceutical manufacturing company is looking out for Digital Marketing Lead for Mumbai location.
The Digital Marketing Lead is responsible for leading the strategy, execution, and performance of digital marketing initiatives to drive brand awareness, customer engagement, lead generation, and revenue growth. The role includes overseeing the company’s online marketing efforts, including SEO/SEM, email campaigns, social media, content marketing, and paid advertising. This person will also manage a team of marketing professionals and collaborate across departments to align marketing initiatives with overall business goals
Requirements:
• Bachelor’s degree in Marketing, Communications, Business, or a related field (Master’s preferred).
• 10 years of experience in digital marketing, with at least 5 years in a leadership role.
• Proven experience managing multi-channel digital marketing campaigns with a focus on ROI.
• Expertise in Google Analytics, Google Ads, SEO/SEM, and social media platforms.
• Strong understanding of email/WhatsApp marketing tools (e.g., Mailchimp, HubSpot, Wati) and automation.
• Experience with CRM and marketing software
• Excellent leadership, project management, and communication skills.
• Ability to analyze data and translate it into actionable strategies.
• Experience managing and mentoring a team of digital marketing professionals.
Preferred Skills:
• Experience with eCommerce platforms.
• Knowledge of UX/UI best practices.
• Familiarity with data privacy regulations (GDPR, CCPA).
Interested candidates kindly send your updated resume on madhura.vaidya@talentcorner.in
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