Lead Creative Copywriter

3 days ago


Bengaluru, Karnataka, India Flam Full time

Job Title: Lead Creative Copywriter

Job Summary:

We are looking for a Lead Creative Copywriter to spearhead creative copy direction. This role requires a blend of strategic thinking, storytelling expertise, and leadership skills to develop compelling brand narratives and marketing campaigns for a diverse portfolio of clients. You will lead a team of copywriters, collaborate with designers and strategists, and ensure high-quality, results-driven content across all platforms.

Key Responsibilities:

  • Campaign Development: Develop and oversee engaging, on-brand copy for multi-channel marketing campaigns, including digital ads, social media, websites, email, video scripts, and print materials.
  • Brand Voice & Messaging: Establish and maintain brand tone of voice guidelines for clients, ensuring consistency across all communication channels.
  • Collaboration & Strategy: Work closely with creative directors, designers, and account managers to develop innovative and effective advertising concepts.
  • Client Interaction: Present copy concepts to clients, gather feedback, and refine messaging based on their brand goals and target audience.
  • SEO & Performance Optimization: Implement best practices in SEO, conversion-focused copywriting, and engagement-driven content strategies.
  • Trend & Industry Research: Stay ahead of emerging trends, competitor campaigns, and audience preferences to craft fresh, relevant messaging.
  • Editing & Quality Control: Review and refine copy to ensure clarity, creativity, and alignment with client objectives before final delivery.

Qualifications & Skills:

  • 5+ years of experience in a copywriting or creative writing role, preferably within an agency setting.
  • Strong leadership and team management skills, with experience mentoring junior writers.
  • Exceptional storytelling, conceptual thinking, and persuasive writing abilities.
  • Proven experience creating copy for various industries and platforms.
  • Ability to juggle multiple client projects in a fast-paced, deadline-driven environment.
  • Proficiency in SEO best practices, digital marketing trends, and conversion-driven copywriting.
  • Excellent presentation and communication skills, with the ability to pitch creative ideas to clients.
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field (preferred).

If you're a creative powerhouse with a passion for crafting impactful messaging , we'd love to have you on board



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