Social Media Specialist

1 week ago


Noida, India SEREKO Full time
  • The Social Media Specialist will be responsible with the management of SEREKO social media profiles.
  • Implement the social media strategies for building brand awareness, and generating inbound traffic along with product adoption.
  • Set and implement social media and communication campaigns to align with marketing strategies
  • Setting up of various social media channels and maintaining brand consistency.
  • Provide engaging text, image, and video content for social media accounts.
  • Benchmark current trends across social media and create relevant content around the same for the brand.
  • Respond to comments and customer queries in a timely manner.
  • Monitor and report on feedback and online reviews.
  • Organize and participate in events to build community and boost brand awareness.
  • Coordinate with Marketing, PR, and Communications teams to ensure brand consistency.
  • Build relationships with customers, potential customers, industry professionals, and journalists.
  • Identify and build relationships with relevant influencers and agencies
  • Create Influencer collaboration strategies that align with the brand vision
  • Negotiate, manage deliverables, and ensure smooth collaboration with influencers
  • Oversee influencer campaigns from ideation to execution, ensuring they align with the brand’s message
  • Monitor influencer content and measure its impact on brand awareness, engagement, and conversions
  • Build and nurture relationships with the online community through active engagement and responding to comments and messages
  • Facilitate and encourage user-generated content and brand advocacy among followers
  • Collaborate with the creative team to develop and shoot engaging, on-brand content (images, videos, captions, etc.)
  • Write copy for social posts and ensure consistent brand voice across all platforms

Qualifications / Skills:

  • PQE: 0-2 years
  • Passionate about the Skincare and Beauty Category.
  • Experience working with marketing/media agencies.
  • Google analytics, Web analytics.
  • Well-versed in white technologies used in SEO.
  • College in any graduate in discipline, preferably in Fashion Communication or Media Communication.


Prefer Industry : Skin Care, Personal care, FMCG, FMCD, E-Commerce (D2C)

Mode of Work- Work from office

Salary Range : Upto 4.8LPA

Job Location : Sec-142, Noida

For more details visit- www.serekoshop.com



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