Performance Marketing Specialist

4 weeks ago

Bengaluru, Karnataka, India Valeo Health ME Full time

Job Title: Performance Marketing Specialist

Location: Bangalore

Job Type: Full-Time

Industry: Home Healthcare

Job Summary:

We are seeking a data-driven and results-oriented Performance Marketing Specialist to lead our digital marketing efforts and optimize paid campaigns. This role is responsible for planning, executing, and analyzing performance marketing campaigns across various digital channels, ensuring maximum ROI and efficiency. The ideal candidate has a strong analytical mindset, expertise in digital advertising, and experience in the healthcare industry.

Key Responsibilities:

Digital Advertising & Performance Marketing:

  • Develop and execute performance marketing campaigns across Google Ads, Facebook Ads, LinkedIn Ads, and other relevant platforms.
  • Monitor and optimize campaigns to drive customer acquisition and maximize ROI.
  • Conduct A/B testing on ad creatives, landing pages, and messaging to enhance performance.
  • Analyze campaign data, generate reports, and provide actionable insights for continuous improvement.
  • Manage digital ad budgets effectively to ensure cost efficiency.

SEO & SEM Management:

  • Implement search engine marketing (SEM) strategies to improve brand visibility and lead generation.
  • Conduct keyword research, optimize website content, and improve landing pages for better search rankings.
  • Monitor and improve organic traffic performance through SEO best practices.

Lead Generation & Conversion Optimization:

  • Develop and implement strategies to generate high-quality leads for home healthcare services.
  • Optimize conversion funnels and user experience to improve lead-to-customer conversion rates.
  • Work closely with the sales team to ensure marketing efforts align with business goals.

Analytics & Reporting:

  • Track key performance indicators (KPIs) and provide in-depth campaign analysis.
  • Use tools like Google Analytics, Facebook Business Manager, and CRM software to measure performance.
  • Create detailed reports with insights and recommendations for future campaigns.

Collaboration & Market Research:

  • Stay updated on industry trends, competitor activities, and digital marketing innovations.
  • Collaborate with cross-functional teams, including content, design, and sales, to align marketing efforts.
  • Identify new opportunities to expand digital marketing initiatives and improve engagement.

Qualifications & Skills:

  • Bachelor's degree in Marketing, Digital Advertising, Business, or a related field.
  • 3+ years of experience in performance marketing, PPC, and digital advertising (preferably in healthcare or wellness).
  • Proven experience with Google Ads, Facebook Ads, LinkedIn Ads, and programmatic advertising.
  • Strong analytical skills and proficiency in data analysis tools such as Google Analytics.
  • Experience with SEO, SEM, and conversion rate optimization (CRO).
  • Ability to work with budgets and optimize campaigns for cost efficiency.
  • Excellent problem-solving skills and attention to detail.

Why Join Us?

  • Opportunity to make an impact in the healthcare industry.
  • Work in a dynamic and supportive team environment.
  • Competitive salary and benefits package.
  • Professional growth and learning opportunities.

  • Performance Marketing Specialist

    1 day ago

    Bengaluru, Karnataka, India 11x Marketing Full time

    Role: Performance Marketing SpecialistCompensation: ₹4LPA - ₹7LPA, based on skills and experienceAbout Us:11x Marketing is a fast-growing modern digital marketing agency. We are looking for an experienced performance marketer who is hungry for learning and growth, and who can work closely with the team to deliver top-class...

  • Performance Marketing Specialist

    6 days ago

    Bengaluru, Karnataka, India 11x Marketing Full time

    Role: Performance Marketing SpecialistCompensation: ₹4LPA - ₹7LPA, based on skills and experienceAbout Us:11x Marketing is a fast-growing modern digital marketing agency. We are looking for an experienced performance marketer who is hungry for learning and growth, and who can work closely with the team to deliver top-class...

  • Performance Marketing Specialist

    3 weeks ago

    Bengaluru, Karnataka, India Akar Advertising & Marketing Pvt. Ltd. Full time

    Akar Advertising & Marketing Pvt. Ltd. is a dynamic agency specializing in advertising, branding, digital marketing, and event management. We create impactful marketing campaigns that help brands grow and engage their audiences effectively.We are looking for a Performance Marketing Specialist with 2+ years of experience to manage and optimize paid digital...

  • Performance Marketing Expert and Account Growth Specialist

    6 days ago

    Bengaluru, Karnataka, India Swordfish Integrated Marketing Agency Full time

    Swordfish Integrated Marketing Agency is seeking a talented Performance Marketing Expert and Account Growth Specialist to join our team.Job OverviewThis hybrid role combines the responsibilities of a performance marketer and account manager, driving success for both the agency and its clients.We are looking for a seasoned professional with expertise in...

  • Digital Marketing Specialist

    2 weeks ago

    Bengaluru, Karnataka, India WeDo Marketing Full time

    We are seeking a highly skilled and motivated Influencer Marketing Specialist to join our team at We Do Marketing.This role involves scaling regional and national campaigns across categories like beauty, wellness, food, fintech, and edtech. As an Influencer Marketing Specialist, you will be responsible for sourcing and shortlisting creators on YouTube and...

  • Performance Marketing Specialist

    4 weeks ago

    Bengaluru, Karnataka, India 50Fin Full time

    We're Hiring Performance Marketing Specialist | 50Fin Are you a data-driven marketer who thrives on scaling digital campaigns and driving user acquisition? 50Fin , a leading platform for Loan Against Securities, is looking for a Performance Marketing Specialist to join our fast-growing team. What You'll Do: Own and optimise Google & Meta performance...

  • Performance Marketing Specialist

    4 weeks ago

    Bengaluru, Karnataka, India 50Fin Full time

    We're HiringPerformance Marketing Specialist | 50FinAre you a data-driven marketer who thrives on scaling digital campaigns and driving user acquisition? 50Fin , a leading platform for Loan Against Securities, is looking for a Performance Marketing Specialist to join our fast-growing team.What You'll Do: Own and optimise Google & Meta performance...

  • Performance Marketing Specialist

    3 days ago

    Bengaluru, Karnataka, India 50Fin Full time

    We're Hiring Performance Marketing Specialist | 50Fin Are you a data-driven marketer who thrives on scaling digital campaigns and driving user acquisition? 50Fin, a leading platform for Loan Against Securities, is looking for a Performance Marketing Specialist to join our fast-growing team.What You'll Do: Own and optimise Google & Meta performance campaigns...

  • Performance Marketing Intern

    4 days ago

    Bengaluru, Karnataka, India 11x Marketing Full time

    Location: BengaluruStipend: ₹8K-₹15K/mAbout the Role:We are looking for a Performance Marketing Intern to join our team. This is a paid internship role, ideal for someone with a basic understanding of Google Ads and Meta Ads and a strong interest in data-driven marketing. If you're eager to learn and grow in performance marketing, this is a great...

  • Performance Marketing Specialist

    2 weeks ago

    Bengaluru, Karnataka, India Connecttly Full time

    Job Title: Performance Marketing Specialist Location: Remote About the Role Connecttly is looking for a data-driven Performance Marketing Specialist who thrives on turning ad budgets into measurable ROI.In this role, you'll plan and optimize paid advertising campaigns across Meta, Google, and Linked In to drive lead generation and conversion for our...

  • Performance Marketing Specialist

    2 weeks ago

    Bengaluru, Karnataka, India Tech Mahindra Limited Full time

    About the JobWe are seeking a highly skilled Performance Marketing Specialist to join our team and contribute to the success of our digital advertising campaigns. As a Performance Marketing Specialist, you will be responsible for managing, optimizing, and scaling advertising campaigns to achieve desired results.Key ResponsibilitiesDevelop and execute...

  • Performance Marketing Specialist

    4 weeks ago

    Bengaluru, Karnataka, India Khanal Foods Pvt Ltd. Full time

    JOB DESCRIPTION:Job Title: Performance Marketing Specialist – Global MarketplaceLocation: Bangalore, IndiaPreference: Proven 2 years of experience in Global Marketplace like Amazon(US Amazon).Job Overview:We are looking for a results-driven Performance Marketing Specialist to optimize advertising strategies on global marketplaces like Amazon, Walmart,...

  • Performance Marketing Specialist

    2 days ago

    Bengaluru, Karnataka, India beBee Careers Full time

    We are looking for a Performance Marketing Specialist to join our global marketing team.The ideal candidate will have at least six years of experience running demand generation campaigns across paid digital marketing channels for large- and medium-sized enterprises, ideally across the US, Western Europe, and Asia-Pacific regions.A successful candidate will...

  • Marketing Performance Specialist

    3 hours ago

    Bengaluru, Karnataka, India beBee Careers Full time

    About the RoleThe Marketing Performance Specialist will work closely with the marketing, sales, and finance teams to support data-driven initiatives and performance reporting.This is a challenging and rewarding opportunity for someone who is passionate about marketing and analytics.Main ResponsibilitiesData Collection & Reporting: Gather and process data...

  • Performance Marketing Specialist

    19 hours ago

    Bengaluru, Karnataka, India Faihai Full time

    Performance Marketing Specialist – Bangalore (Full-Time, In-Office)Location: Indiranagar, Bangalore Experience: 1–3 YearsWe're Faihai — a growing marketing agency built by brand-side folks who've scaled some of the biggest D2C businesses. Our team has worked with brands like OnePlus, Arvind Lifestyle, UCB, and Farmveda, and we're on a mission to help...

  • Performance marketing specialist

    5 days ago

    Bengaluru, Karnataka, India Connecttly Full time

    Job Title: Performance Marketing SpecialistLocation: RemoteAbout the RoleConnecttly is looking for a data-driven Performance Marketing Specialist who thrives on turning ad budgets into measurable ROI. In this role, you'll plan and optimize paid advertising campaigns across Meta, Google, and Linked In to drive lead generation and conversion for our...

  • Performance marketing specialist

    11 hours ago

    Bengaluru, Karnataka, India Promozie Full time

    Company DescriptionPromozie is a Pune-based full-service digital marketing company that specializes in web development and digital marketing solutions for India's top brands. With expertise in digital strategy, web design, SEO, and social media marketing, we serve a diverse range of businesses across various industries and sectors in Pune.Role...

  • Marketing Performance Specialist

    2 days ago

    Bengaluru, Karnataka, India beBee Careers Full time

    About the RoleWe are looking for a highly skilled Marketing Performance Specialist to join our growth and revenue division. The successful candidate will be responsible for driving revenue growth by effectively selling tools and solutions to D2C brands.Key responsibilities include developing and executing successful marketing campaigns, staying abreast of...

  • Performance Marketing Specialist

    2 weeks ago

    Bengaluru, Karnataka, India Starfish Hiring Full time

    A Fintech Client is seeking a Performance Marketing Specialist to join our marketing team. This role focuses on driving growth through data-driven paid media strategies. The ideal candidate will be skilled in analyzing performance data to optimize campaigns and maximize ROI.RequirementsRESPONSIBILITIESDevelop and execute performance marketing campaigns...

  • Performance Marketing Specialist

    1 week ago

    Bengaluru, Karnataka, India Connecttly Full time

    Job Title: Performance Marketing SpecialistLocation: RemoteAbout the RoleConnecttly is looking for a data-driven Performance Marketing Specialist who thrives on turning ad budgets into measurable ROI. In this role, you'll plan and optimize paid advertising campaigns across Meta, Google, and to drive lead generation and conversion for our high-growth...