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Business Development Associate

2 months ago

Pune, India The Go-To Guy! Full time

Company Description

The Go-To Guy is a full-service creative and digital agency based in India & Dubai, aiming to challenge traditional norms in strategy, marketing, and branding. As "Your Idea Execution Agency," we specialize in building brand identities, activating presence, and engaging consumers both online and offline.


Role Description

This is a full-time on-site role for a Business Development Associate located in Pune. The Business Development Associate will be responsible for lead generation, market research, and presenting solutions to clients. Effective communication skills and the ability to create engaging presentations are essential for this role.


Job Responsibilities:

  • Generate revenue by selling the agency's creative and digital services to clients. Their role involves a blend of sales, marketing, and client relationship management.
  • Outbound lead generation - Identifying and reaching out to potential prospect across target industries through outbound marketing channels like cold-calling, drip email campaigns, social media outreach, events, conferences etc
  • Identifying client goals, challenges, and requirements & create customized proposals that address client needs and showcase the agency's expertise.
  • Prepare agreements / quotations / contracts after discussing terms, pricing, and timelines with clients to close the projects.
  • Liaison with delivery teams to ensure smooth client onboarding, handover and ensure the team understands the client's work brief, vision and goals from the engagement.
  • Keeping abreast of the latest lead generation and marketing trends and technologies.
  • Identify potential partnership opportunities with other agencies / strategic partners for collaboration and revenue growth.
  • Build, maintain and own the sales pipeline to ensure healthy revenue growth for the company

Qualifications

  • Excellent Presentation Skills & command over MS-Office
  • Lead Generation and Market Research capabilities
  • Strong Communication skills
  • 2+ years of prior experience in business development or sales of digital services
  • Ability to build and maintain client relationships
  • Bachelor's degree in Business Administration, Marketing or related field