Content Writer

2 weeks ago

Gurugram, India Lepton Software Full time

JOB DUTIES & RESPONSIBILITY


 Researching and generating ideas for content topics that resonate with our target audience.

 Writing clear, compelling, and grammatically correct content in line with brand voice and style

guidelines.

 Creating content for various channels including blog posts, articles, social media posts, website copy, email newsletters, and more.

 Collaborating with team members to develop content strategies and campaigns that drive engagement and achieve business objectives.

 Conducting keyword research and optimizing content for search engines (SEO) to improve visibility and organic traffic.

 Editing and proofreading content to ensure accuracy, consistency, and adherence to brand standards.

 Staying updated on industry trends and best practices in content marketing and incorporating them into content strategies.

 Assisting with content distribution and promotion efforts to reach a wider audience and increase brand awareness.


QUALIFICATION & SKILL SET


 2 - 4 years of experience in the IT Industry.

 Bachelor's degree in English / Journalism / Communications / Marketing, or related field.

 Proven experience as a content writer or similar role with a strong portfolio of published writing

samples.

 Excellent writing, editing, and proofreading skills with meticulous attention to detail.

 Proficiency in SEO best practices and keyword research tools.

 Ability to work independently and collaboratively in a fast-paced environment, managing multiple projects and deadlines effectively.

 Strong research skills and the ability to gather and synthesize information from various sources.

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