Performance Marketing Executive
6 days ago
Company Description
Doodhvale is a farm-to-home delivery service based in New Delhi, aiming to provide pure and natural products to customers every morning. They focus on delivering high-quality milk and other essential products, sourced directly from farms and tested for quality.
Role Description
This is a full-time on-site role for a Performance Marketing Executive at Doodhvale in New Delhi. The person will be responsible for managing and optimising performance marketing campaigns, especially related to app installs, web analytics; Track and analyze campaign performance, conduct A/B tests, to ensure high ROI and conversion rates. They will work to enhance the online presence of Doodhvale and engage with customers through various digital channels.
Qualifications
- Marketing and Communication skills
- Performance Marketing with Meta, Google with focus on app based transactions.
- Proficiency in Web Analytics tools like Google Analytics, Firebase, etc.
- Web Content Writing ability
- Strong analytical and problem-solving skills
- Experience in e-commerce or food tech industry is a plus
- Bachelor's degree in Marketing, Communications, or related field
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