Senior Search Engine Optimization

4 weeks ago

Mumbai, India TaxBuddy.com Full time

We’re seeking an experienced SEO expert to drive our brand's SEO strategy with a strong emphasis on tracking and reporting conversions and revenue growth.

Responsibilities

  • Develop SEO strategies to boost the brand’s search engine rankings and support conversion and revenue goals.
  • Track and report on conversion rates, revenue, and other key performance indicators (KPIs) linked to SEO efforts.
  • Conduct keyword research for maximum impact across the website and marketing channels.
  • Set measurable SEO goals that directly contribute to marketing objectives.
  • Monitor daily performance metrics to understand SEO strategy success, especially regarding conversions and revenue.
  • Communicate effectively with the marketing team to align SEO strategies with broader business goals.
  • Collaborate within the marketing department to execute a cohesive SEO strategy.
  • Create and refine high-quality content, such as blog posts and page descriptions, if needed.
  • Update website content and internal links to optimize for search rankings and conversions.
  • Demonstrate expertise in on-page and off-page SEO, with a proven track record of ranking competitive keywords.

Requirements and Skills

  • Minimum 3 years of experience in creating and implementing SEO campaigns focused on measurable business outcomes.
  • Strong understanding of search engine algorithms and ranking factors.
  • Proficient in keyword research and competitive analysis.
  • Ability to analyze high volumes of data daily and communicate findings effectively.
  • Advanced knowledge of website analytics and SEO tools (e.g., Google Analytics, Google Search Console, Ahrefs, Moz) with a focus on performance reporting.
  • Bonus points for experience in customer engagement, retention strategies, or social media marketing.

Please share your CCTC , ECTC and notice period

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