Marketing Content Manager
2 weeks ago
About the Role
As Sistaco’s ‘Content Marketing Co-ordinator’ Your primary responsibility is to scout and build relationships with content creators & Influencers that fit well with our brands. You will also be responsible for assisting with writing conceptual-based briefs which will be provided to the creators, this is a huge part of the success of paid advertisements that our marketing team create
You’ll be a key member of the marketing & digital team and have the freedom to make this role your own while shaping the direction of our paid advertisement content in alignment with our brand and growth plans.
Roles you will be involved in
- Scouting & managing content and UGC creators that align with the brands
- Writing brief ads (script, concept & overall edit/reference inspiration)
- Negotiating with creators and KOLs on rates and deliverables
- Brief campaign assets (Sale/event campaigns & new collection/brand campaigns)
- Allocate certain brief concepts to the correct creators
- Review and provide feedback of all creative content prior to submitting to the marketing team
- Managing influencer marketing – keeping updated spreadsheets
- Collaborate and communicate with our Influencer marketing team to execute social media campaigns and product launches.
- Monitor the performance of content creators accordingly based on sales and engagement.
- Keep ahead of trends and social media advancements through constant research.
About you
- Minimum of 2+ years experience in online advertisement or Ecommerce
- Creative minded individual
- Strong attention to detail with grammar, tone, and aesthetic
- Self-motivated and able to take responsibility and accountability
- Proactive in planning, prioritisation & time management.
- Ability to manage multiple projects from concept through to completion in a fast-paced environment
- Strong negotiation skills when dealing with content creators & influencers
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