Performance Marketing Strategist

1 month ago

South Delhi, India Wesolveforyou Full time

Wesolveforyou is a team of strategy-driven professionals who help businesses accelerate sales exponentially. It takes an Omni Channel approach to diversify online and offline channels and optimizes sales strategies for expansion and growth. Our services include diversifying brand presence, boosting sales via Omni Channel approach, optimizing sales strategies, helping businesses reduce marketing and sales expenses, and effectively positioning their products for target customers.


Role Description:


  • You will be responsible for driving customers, engagement, and retention across our client's website by making the structure and plan of marketing campaigns for our D2C clients.
  • Identify and execute innovative strategies to drive user acquisition, engagement, and retention.
  • Managing comprehensive BTL marketing strategies
  • Managing growth marketing initiatives, performance marketing and analyzing marketing data, developing and implementing marketing strategies
  • Utilize data-driven insights to optimize campaign performance and improve ROI
  • Develop a marketing plan and budget for the brands and implement integrated marketing strategies
  • Working closely with various marketing teams (LinkedIn, Google, Social media) to setup and execute campaigns.
  • Test different value propositions and messages across different channels to find the best angle to introduce our product for each target group
  • You build and run A/B tests across online channels


Qualifications:


  • Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.
  • 2+ years of experience in performance marketing strategy/ growth marketing, preferably in an agency setting.
  • In-depth knowledge of digital marketing channels and tactics.
  • Experience with marketing automation tools, analytics platforms, and CRM systems.
  • Excellent communication, interpersonal skills and data-driven thinking skills
  • Growth Marketing and Marketing Analytics skills
  • Strategic thinker with a creative mindset.
  • Results-oriented and data-driven.

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