Brand Executive

2 days ago

Gurugram, India LetsDressUp (LDU) Full time

Job Description

Company Name: LetsDressUp

Location: Gurgaon

CTC: INR 3 LPA - 4 LPA

Job Type: Full-Time

Working Hours: 10 AM to 7 PM

Preferable Experience: 6 months - 2 years (Fresher’s can also apply)

Job Title: Brand Executive

 

About Us

LetsDressUp (LDU) is building the most inclusive fashion company for women of Bharat. Our mission is to empower women to dress up in their size and their style in a sustainable manner. We are one of the fastest-growing startups in India backed by top investors including Titan Capital, GVFL, IAN, Sequoia, and multiple marquee angels in various capacities.

 

Job Overview

As a Brand Executive, you will play a pivotal role in enhancing the brand image of LetsDressUp and creating strong connections with our customers. Your responsibilities will span across driving engagement, delivering exceptional customer experiences, and ensuring brand loyalty. You will also oversee building a strong community of advocates who resonate with our mission and values.

 

Key Responsibilities

  1. Brand Representation: Act as the face of LetsDressUp, engaging directly with customers and promoting the brand’s values, products, and mission.
  2. Community Building: Develop and grow our exclusive Facebook community by sharing updates, exclusive content, and interacting with members to foster a sense of belonging.
  3. Content Creation and Updates: Collaborate with the marketing team to deliver engaging content for social media platforms, newsletters, and community groups to keep customers informed and excited about our products.
  4. Feedback Integration: Collect customer feedback on their experience, products, and suggestions, and share insights with relevant teams to improve offerings and customer satisfaction.
  5. Customer Engagement Strategies: Develop and implement strategies to strengthen customer relationships, including personalized communication, exclusive offers, and loyalty initiatives.
  6. Brand Advocacy: Identify and nurture loyal customers to become brand ambassadors who actively promote LDU within their networks and online communities.
  7. Data-Driven Insights: Analyze customer interactions and feedback to create actionable reports on trends, concerns, and opportunities for growth.
  8. Proactive Outreach: Engage with customers to address concerns, share updates, and maintain strong relationships to ensure long-term loyalty.
  9. Customer Experience Management: Interact with customers across channels to gather insights, address queries effectively, and enhance their overall experience with the brand.

 

Qualifications­­

  • Bachelor's degree in business, marketing, fashion, or a related field (preferred).
  • Experience in customer service, brand management, or marketing, preferably in the e-commerce or fashion industry.
  • Strong communication and interpersonal skills, with a customer-centric and brand-focused mindset.
  • Creativity in developing community and customer engagement strategies.
  • Proficiency in social media management and CRM tools.
  • Passion for fashion and a deep understanding of women's fashion trends and preferences.


Join us and be a part of revolutionizing fashion for women of Bharat while driving meaningful connections through our vibrant brand. 

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