Video Marketer

3 weeks ago

Bengaluru, India Aftershoot Full time

About the Role:

Aftershoot is a leading AI post-processing software company with over 100,000 users and tens of thousands of customers. We’re seeking a Video Content Specialist to lead our YouTube growth and expand our TikTok presence. In this role, you'll drive our video strategy, work closely with photographers and content creators, and build a strong community on video platforms. Your work will be key to creating videos that engage, educate, and grow our audience.


Responsibilities:

  • Lead the growth strategy for Aftershoot's YouTube, focusing on increasing viewership and subscribers
  • Develop and execute video content strategies that resonate with photographers and drive channel growth
  • Build and manage relationships with photographers and creators for collaborative video projects
  • Write compelling video briefs, scripts, and hooks for creators that align with our brand
  • Research and apply trending topics and formats in the photography and tech space
  • Collaborate with the social media manager to repurpose long-form content into engaging short-form videos for TikTok & Instagram
  • Partner with the product marketing team to create educational videos showcasing Aftershoot’s features
  • Produce how-to videos and tutorials to help users maximize their Aftershoot experience
  • Track and analyze video metrics to optimize content strategy and drive engagement
  • Manage a content calendar to ensure consistent publishing and alignment with marketing goals
  • Create and execute video distribution strategies to broaden reach and engagement
  • Optimize videos for discovery, including titles, descriptions, thumbnails, and tags
  • Build strong connections within the photography community to enhance brand awareness
  • Stay up-to-date with YouTube trends and algorithm changes
  • Coordinate with the marketing team to ensure video content aligns with broader objectives


Qualifications:

  • 3-5 years in YouTube content strategy, video production, or similar role
  • Proven success in growing YouTube channels and building engaged audiences
  • Strong knowledge of YouTube analytics, SEO, and growth strategies
  • Skilled in creating effective video briefs and working with external creators
  • Excellent scriptwriting and storytelling skills
  • Proficiency with video editing tools like Adobe Premiere Pro or After Effects
  • Experience creating short-form content for TikTok or similar platforms
  • Strong project management skills, with the ability to manage multiple initiatives
  • Photography industry knowledge and familiarity with post-processing workflows are a plus


Benefits:

  • Opportunity to work on an impactful product in the creative space
  • Competitive pay
  • Health and wellness benefits
  • Budget for learning and development
  • Remote work option
  • Flexibility with working hours - that means we don't believe in the traditional 9-5 work routine
  • Your own custom work machine with your requested specifications (and color 😉 )


About Aftershoot:

At Aftershoot, we’re passionate about making the lives of photographers easier through AI. Our software empowers photographers to focus on their creative pursuits by automating the tedious aspects of photo culling and editing. Join us in our mission to innovate and elevate the photography post-processing experience.

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