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Regional Marketing Associate(5-10 Years)(CTC-15 LPA)
3 months ago
Responsibilities
Support the building of the APAC Marketing Team’s foundational operations and campaigns
Support in vendor management to leverage partnerships for marketing initiatives.
Create and manage marketing playbooks (eg. DIY Event Playbook) and processes
Manage campaigns and programs, including pre-and post-launch processes and logistics (this includes email campaigns, content launches, webinars and manage in-person events)
Support the management of APAC team budget and inventory
Support the facilitation of campaign measurement and reporting
Support APAC Team on the measurement of campaign impact through SFDC and campaign channel analysis (LSS YT, Li Showcase page, organic posts etc)
Track event/campaign ROI, and R&G tracker maintenance & timely updates with Finance and Internal teams
Partner and collaborate closely with the regional marketing leads, cross-functional teams and global marketing teams
Support simple video editing.
Basic Qualifications:
• BA/BS degree in marketing.
• 5+ years of experience in running B2B marketing campaigns/ programs, digital marketing.
Preferred Qualifications:
• Experience in using Salesforce CRM to create campaigns and facilitate campaign measurement and dashboards
• Good communication skills
• Strong data fluency & creating dashboards
• Fluency in MarTech tools
• Comfort with some ambiguity
• Good relationship building/stakeholder management and collaboration skills
• Experience working in a B2B SaaS business is a bonus