Creative Copywriter

7 days ago

Mumbai, India RAS Luxury Skincare Full time

Position Summary:

We are looking for a creative and skilled Creative Copywriter to join our team. In this role, you will craft compelling and persuasive copy for various marketing materials and campaigns, helping to build and maintain the brand’s voice across multiple platforms. You will play a key part in shaping the messaging that resonates with our target audience and drives engagement.


Key Responsibilities:

  • Write clear, engaging, and creative copy for a variety of marketing materials, including websites, advertisements, social media posts, email campaigns, product descriptions, blogs, and more.
  • Develop catchy headlines, taglines, and calls-to-action to drive conversions and brand awareness.
  • Collaborate with design, marketing, and brand teams to ensure cohesive messaging and align content with brand guidelines.
  • Conceptualize and brainstorm creative ideas for marketing campaigns and promotional content.
  • Edit and proofread copy to ensure it meets high-quality standards, is error-free, and reflects the brand’s tone and style.
  • Stay up-to-date with industry trends, consumer behavior, and competitor content to continuously inspire fresh ideas.
  • Adapt writing style and tone based on the target audience and marketing channel.


Qualifications:

  • Bachelor’s degree in English, Communications, Marketing, or a related field.
  • 2+ years of experience in Creative copywriting.
  • Proven experience as a copywriter with a strong portfolio of work showcasing creativity and versatility.
  • Exceptional writing, editing, and proofreading skills with a keen attention to detail.
  • Ability to think creatively, generate innovative ideas, and develop effective messaging.
  • Strong understanding of brand voice and ability to tailor content for different platforms and audiences.
  • Familiarity with SEO principles and digital marketing best practices is a plus.
  • Excellent time management skills and the ability to manage multiple projects and deadlines.


Key Skills:

  • Creative writing and storytelling
  • Brand voice and tone development
  • Copyediting and proofreading
  • SEO knowledge (optional)
  • Collaboration and teamwork
  • Conceptual thinking and idea generation

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