Branch Sales Manager

3 weeks ago


Tiruchirappalli, India TTK Prestige Ltd Full time
  • Position Title - Branch Sales Manager
  • Location – Trichy (He will be responsible for Central & South Tamil Nadu).
  • Total Experience - 10 Minimum Years
  • Qualification - MBA (Full Time) (Compulsory)
  • Reporting to Senior Zonal Sales Manager-TN & Kerala
  • Direct Reporting - Yes (2 Area Sales Manager/1 Area Service Manager/1 Senior Executive-Service = Total-4)
  • Languages Known- English & Tamil
  • Industry- FMCD/Consumer Durable/FMEG & FMCG.


Responsibilities:-

A) Sales & Distribution:-

  • Creating a branch sales plan in alignment with the regional plan
  • Ensuring that the products are available across the defined territory to reach the customer
  • Increasing volume ties up and getting business from existing partners in the market/region
  • Analyzing the current market coverage and dealer coverage and developing the distribution strategy to expand the channel reach for the products
  • Ensuring effective deployment of staff at retail doors within cost parameters
  • Assisting the sales team with maintaining relationships and negotiating and closing deals
  • Analyzing the market data and developing distribution strategies accordingly
  • Managing relationships with the distributors and the channel partners
  • Developing and nurturing an extensive network of distributors and dealers in Trade
  • Driving collection and reporting of required current and historical branch sales data to support category and channel analytics
  • Driving sales target-setting for on-ground sales and conducting periodic reviews
  • Executing sales volume and value targets for the branch.
  • Managing company-owned retail outlets and evaluating store and individual performance
  • Managing the execution of marketing initiatives (BTL) and overseeing all key account management activities for the branch
  • Visiting markets to understand and resolve store operational queries
  • Preparing periodic sales pipeline reports showing sales volume and potential sales for various sales channels.


B) Other Channel Partners:-

  • Identifying and developing good franchisees in target markets and monitoring their performance.
  • Refining the service network coverage and quality of service franchisees leading to better service delivery and growth in sales.
  • Ensuring that channel partners (Large Format outlets and online channel partners) get a good fill rate
  • Ensuring effective implementation of marketing and visual merchandising activities as per corporate guidelines in LF outlets
  • Providing competitor analysis insights regularly to help Head Office (Sales and marketing) to make accurate demand forecasts.


C) Service Setup:-

  • Building and stabilizing the service network leading to better service delivery and growth in sales
  • Identifying the major complaint areas, and ensuring an after-sales service setup is created
  • Identifying a good service franchisee for the commencement of service setup
  • Monitoring and ensuring speedy implementation of New policies about Service and DSRC.


D) Inventory Management:-

  • Overseeing all sales logistics for the branch for finished and defective goods
  • Inventory planning to ensure the availability of the right stocks within the parameters specified
  • Forecasting in SKU to ensure no loss of sale opportunity and no non-moving inventory in the warehouse.


E) Commercial:-

  • Ensuring all pending claims of distributors are settled on time
  • Ensuring receivables are under control and acceptable norms
  • Managing Branch Budget
  • Monitoring daily billing to distributors and the progress of the sale.


F) Team Management:

  • Ensure the team is aligned to the assigned goals. Keeping them updated on their targets and support in achieving their targets
  • Training the team on managing customers and distributors
  • Motivating team through different engagement activities and group
  • Leading and reviewed branch sales force productivity to meet value and volume targets.


Competencies:-

(Functional)

  • Knowledge of Sales & Marketing concepts
  • Knowledge of Business Analytics tools
  • Knowledge of Inventory Management
  • Knowledge of Distribution Systems and Channel Partners


(Behavioral)

  • Strategic Orientation(Analytical and Problem-solving skills)
  • Creating Customer Delight (Stakeholder management, influencing, and negotiating skills)
  • Execution Excellence(Result orientation, interpersonal skills)
  • Entrepreneurial Drive (Taking initiative)
  • Leading People & and Managing Self
  • Managing Ambiguity & and Change

G) Remarks-

  • Good Communication Skills & clarity of thought in terms Sales Process
  • Looking for stable candidates(Frequent job changes will be not considered)
  • Strong Exposure to Channel Sales & exposure to Large format & Modern Trade is an added advantage
  • Team Handling is compulsory(Compulsory to handle On Roll Team Only)
  • Strong data analytical skills(Working knowledge of Excel is essential)
  • Exposure to a cross-functional Team is an added advantage
  • Candidates currently handling turnover of 120 Cr or above PA will only be considered.


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