Content Writer

2 weeks ago

Gurugram, India BluBird Integrated Services Full time

BluBird Integrated Services, a dynamic startup proudly backed by RMX Industries, is pioneering integrated digital solutions from our strategic base at Vatika Business Park, Gurugram. Our team, composed of renowned experts and top-tier performers from diverse fields, is dedicated to revolutionizing how businesses engage with digital and operational technologies. By merging innovative global marketplace management, advanced CRM using HubSpot, and expertly crafted go-to-market strategies, we offer tailor-made solutions that drive efficiency, market expansion, and profitability.


Brief Summary:We are seeking a Copywriter with a strong creative flair and a passion for storytelling to join our marketing team. The ideal candidate will be responsible for creating compelling and persuasive copy that aligns with our brand voice and engages our target audience. This role requires a strategic thinker who can collaborate with cross-functional teams to develop impactful marketing campaigns and content.

Key Responsibilities:

  • Develop and write clear, persuasive, and original copy for various marketing materials, including but not limited to, blogs, advertisements, brochures, websites, social media, email campaigns, and product descriptions.
  • Collaborate with the creative team, including designers and art directors, to conceptualize and execute integrated marketing campaigns.
  • Edit and proofread copy to ensure it meets high standards of quality, consistency, and accuracy.
  • Conduct research and gather insights to understand target audiences, industry trends, and competitors to inform copy development.
  • Work closely with the marketing team to create content that supports our brand strategy and business objectives.
  • Manage multiple projects simultaneously while adhering to deadlines and maintaining attention to detail.

Skills and Experience:

  • Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field.
  • A minimum of 3 years of experience in copywriting, preferably in a senior or lead role.
  • Exceptional writing, editing, and proofreading skills with a keen eye for detail.
  • Strong portfolio showcasing a range of writing styles and formats.
  • Ability to think creatively and strategically to produce engaging and effective copy.
  • Excellent communication and interpersonal skills.
  • Proficiency in using content management systems (CMS) and familiarity with SEO best practices.
  • Experience in Advertising agency or Edu-Tech is highly preferred.
  • Familiarity with digital marketing tools and analytics platforms.

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