Paid Media Account Manager

Paid Media Account Manager (Part-Time, Remote) Brand: ClarksJoin Clarks and Help Shape the Future of Digital Growth for a Global Footwear IconFor nearly two centuries, Clarks has stood for timeless craftsmanship, comfort, and innovation in footwear. From heritage silhouettes to modern lifestyle design, we continue to inspire confidence and movement through thoughtfully crafted products that blend tradition with forward-thinking style.As we expand our digital footprint and evolve our global performance strategy, we are seeking a Paid Media Account Manager who will play a pivotal role in amplifying Clarks’ presence across platforms and markets. This is a unique opportunity to contribute to a legacy brand while helping shape its next era of digital excellence.Why This Role MattersClarks is committed to delivering meaningful customer experiences that reflect our longstanding values of quality, trust, and integrity. Paid media is essential to reaching new audiences, engaging loyal customers, and supporting key growth initiatives worldwide.This role is crucial in ensuring our digital advertising ecosystem is strategic, cohesive, and performance-driven — while honoring the brand heritage and customer-first mindset that define Clarks.Key ResponsibilitiesOversee paid media strategy across core channels including search, social, and programmaticWork collaboratively with internal and external teams to plan and execute cross-channel campaignsAnalyze audience behavior and develop full-funnel acquisition strategiesManage campaigns to maximize ROAS, customer LTV, and acquisition efficiencyCoordinate creative delivery, messaging, and brand alignment for paid campaignsMonitor campaign performance daily and optimize toward efficiency and scaleBuild structured testing frameworks across channels and funnel stagesPrepare insightful reporting and strategic recommendations based on performance trendsEnsure smooth communication between creative, e-commerce, and media teamsRequired Skills & QualificationsProven experience managing paid media or digital advertising for retail, lifestyle, or consumer brandsStrong understanding of Google Ads, Meta Ads, programmatic channels, and e-commerce metricsAbility to translate business goals into data-driven performance strategiesFamiliarity with measurement frameworks including CAC, ROAS, AOV, and LTVStrong communication, organization, and accountability in remote workflowsAbility to manage multiple campaigns and priorities without compromising qualityA customer-centric mindset with appreciation for brand integrity and heritagePreferred ExperienceExperience with omnichannel retail or footwear/apparel brandsKnowledge of GA4, analytics platforms, and attribution trackingBackground in global campaign execution and scaling paid media across regionsUnderstanding of content-driven and visually elevated marketing strategiesWhat We OfferFlexible part-time remote role with long-term growth potentialOpportunity to contribute strategically to a globally recognized brandCollaborative and supportive culture rooted in integrity, professionalism, and creativityAutonomy to lead initiatives and influence paid media directionA working environment focused on excellence, trust, and meaningful impactOur Working CultureWarm, respectful, and grounded in craftsmanship and communityCalm, thoughtful communication and collaborative spiritStrategic yet creative approach to performance marketingFocus on sustainability, long-term value, and customer well-beingHigh standards paired with trust and autonomyThis role is ideal for someone who values heritage brands, embraces modern digital innovation, and thrives in a disciplined yet creative environment.