SEM Executive

6 days ago


Bengaluru, India M&C Saatchi Performance Full time

SEARCH EXECUTIVE


To apply, submit your resume along with a cover letter explaining what makes you right for this role.


About Us

M&C Saatchi Performance is a global digital media agency, connecting brands to people. We deliver business growth for our clients through effective, measurable, and evolving digital media strategies.


What are we looking for?

We are looking for curious individuals who are keen to develop their knowledge across Search and Social advertising, who thrive in a fast-paced environment and can be both analytical and creative.


Responsibilities

  • Grow paid search activity for all APAC clients
  • Implementation of SEM strategy across APAC clients
  • Work on campaign setups, manage campaign expenses and budget, and overall pacing
  • Perform regular Keyword discovery, expansion, optimisation
  • Optimise copy and landing pages to ensure great campaign health
  • Overall, ensure SEM best practices are in place
  • Campaign monitoring and optimization is done on a regular cadence and ensure that campaigns are working towards defined KPIs set by client
  • Deliver weekly reports and post campaign reports that include insightful learnings and actionable next steps
  • Engage with internal team on a regular cadence on search performance, areas of improvements and recommendations
  • Support Planner/Snr Planner with day-to-day tasks and ensure campaigns are set up and run as planned




Requirements

  • 1+ years’ experience in Paid Search Marketing within an agency with knowledge of:
  • Google SEM
  • Google SA360
  • Google Ads Editor
  • Google Shopping (bonus)
  • Apple Search Ads (bonus)
  • Knowledge of reporting tools; experience with MS Office a must, any experience with data visualization platforms such as Datorama a plus
  • Highly numerate and an ability to analyze results and derive insights from data
  • Good communication (both written and verbal) and people skills
  • A desire to work in fast-paced, quickly changing, technology-focused industry
  • Self- starter, committed to achieving results
  • Ability to problem solve and proactively seek solutions that improve team efficiency
  • Exceptional attention to detail with the ability to multi-task and meet deadlines in a fast-paced environment


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