Senior Analyst
3 weeks ago
About Us:
Cisne is a dynamic agency specializing in end-to-end brand experiences, from concept creation to impactful execution. We guide our clients through the entire spectrum of branding and marketing—whether digital or physical—culminating in memorable events, both on-site and online. We are passionate about helping brands shine through innovative strategies and cutting-edge creativity.
Role Overview:
We are seeking an experienced Social Media Marketing Analyst to join our growing team. In this role, you will work closely with our creative, marketing, and events teams to develop data-driven strategies that enhance our clients’ social media presence. You will leverage your expertise in SEO, advanced social media analytics, and management tools like Hootsuite to drive engagement, increase brand visibility, and inform impactful marketing decisions.
Key Responsibilities:
- Performance Monitoring & Reporting: Analyze social media and website performance metrics across multiple platforms (Facebook, Instagram, LinkedIn, Twitter/X, TikTok, YouTube) to identify trends, track growth, and uncover opportunities.
- SEO & Content Strategy: Utilize SEO tools and insights to enhance content discoverability, optimize posting schedules, and improve search rankings.
- Platform Management: Oversee day-to-day operations in Hootsuite, ensuring consistent brand messaging, voice, and visual identity across all social channels.
- Data-Driven Insights: Translate analytics into actionable recommendations for our creative and marketing teams, helping shape content calendars, paid media campaigns, and community engagement strategies.
- Client Collaboration: Work closely with account managers and clients to understand their goals, deliver detailed performance reports, and provide strategic guidance.
- Trendspotting & Innovation: Stay up to date with industry best practices, platform algorithm changes, and emerging social tools, ensuring Cisne remains at the forefront of social innovation.
Requirements:
- Bachelor's degree in Marketing, Communication, or related field
- Experience: Minimum of 3 years of hands-on experience in social media analytics, SEO strategies, and platform management (Hootsuite or similar).
- Technical Skills: Proficiency in using analytics tools (e.g., Google Analytics, native social media insights, GTmetrix) and SEO software (e.g., SEMrush).
- Strategic Thinking: Proven track record in developing data-driven recommendations that influence content and marketing strategy.
- Communication: Excellent written and verbal communication skills, with the ability to present complex data in a clear and compelling manner.
- Team Player: A collaborative mindset, able to work effectively with creative, marketing, and client-facing teams.
What We Offer:
- The opportunity to shape social strategies for diverse, high-profile clients.
- A collaborative, creative work environment with a dedicated team of experts in branding, digital marketing, and event management.
- Competitive salary, benefits package, and professional growth opportunities.
If you’re passionate about using data and insights to drive social media success, we’d love to hear from you. Join Cisne and help us elevate brands, bridging the gap between digital innovation and unforgettable, real-world experiences
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