Marketing Manager

6 hours ago

Chennai, India TVS Next Full time

What you’ll do:

  • Identifying opportunities to reach new market segments and expand market share – digital messaging, positioning, and campaign strategies
  • Creating, managing, and optimizing multi-channel acquisition campaigns that raise awareness of the company
  • Identify marketing strategies and compelling campaigns and partnerships to accelerate revenue growth, drive traffic to our website, and increase sales pipeline, customer acquisition, and retention rates.
  • Improve existing, and identify new channels, including paid search engine optimization (SEO), account-based marketing (ABM), and affiliate marketing.
  • Drive traffic, demonstrate our product's leadership in the market, and optimize sales conversion.
  • Setting, analyzing, and monitoring channel goals and adjusting strategy accordingly
  • Developing and managing agency relationships (media, PR, design)
  • Collaborating with other company functions to strengthen company reputation, coordinate promotions, and increase reach
  • Ensuring brand message is solid and consistent across all channels and marketing efforts (like events, email campaigns, web pages, and promotional material)


What you’ll need:

  • A minimum of 10 plus years experience in marketing, preferably with some of that time spent in the IT industry and organizations, with a track record of solid career progression and expansion in management responsibilities
  • Content marketing experience is very critical for success
  • Driving Marketing projects for USA or Canada region preferred
  • Highly quantitative and adept at digital marketing and performance marketing
  • Previous relevant managerial and leadership experience is a senior manager who can influence and motivate others and guide successful marketing teams.
  • Excellent business acumen and interpersonal skills with an emphasis on customer obsession
  • You are metric-driven and can draw insight from complex marketing data.
  • Proven experience working cross-functionally with numerous business functions, including Sales, Product, Engineering, HR, Operations, Sales, etc.
  • Possess a data-driven yet creative mindset that is oriented towards solving problems.
  • Possess experience in organizing very select and niche business events
  • Must have experience managing messaging and digital company strategy, including content syndication, online advertising, traffic generation, blogger relations, social media, and web analytics.
  • You must have excellent written & verbal communication skills.

Life at Next:

At our core, we're driven by the mission of tailoring growth for our customers by enabling them to transform their aspirations into tangible outcomes. We're dedicated to empowering them to shape their futures and achieve ambitious goals. To fulfil this commitment, we foster a culture defined by agility, innovation, and an unwavering commitment to progress. Our organizational framework is both streamlined and vibrant, characterized by a hands-on leadership style that prioritizes results and fosters growth.


Perks of working with us:

  • Clear objectives to ensure alignment with our mission, fostering your meaningful contribution.
  • Abundant opportunities for engagement with customers, product managers, and leadership.
  • You'll be guided by progressive paths while receiving insightful guidance from managers through ongoing feedforward sessions.
  • Cultivate and leverage robust connections within diverse communities of interest. Choose your mentor to navigate your current endeavors and steer your future trajectory.
  • Embrace continuous learning and upskilling opportunities through Nexversity.
  • Enjoy the flexibility to explore various functions, develop new skills, and adapt to emerging technologies. Embrace a hybrid work model promoting work-life balance. Access comprehensive family health insurance coverage, prioritizing the well-being of your loved ones.
  • Embark on accelerated career paths to actualize your professional aspirations.


Who we are?

We enable high growth enterprises build hyper personalized solutions to transform their vision into reality. With a keen eye for detail, we apply creativity, embrace new technology and harness the power of data and AI to co-create solutions tailored made to meet unique needs for our customers.


Join our passionate team and tailor your growth with us

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