Current jobs related to General Manager Marketing - Chennai - The Phoenix Mills Ltd.

  • Shriram General Insurance Branch Manager

    3 weeks ago

    Chennai, Tamil Nadu, India Shriram General Insurance Co Ltd Full time

    **About Us**At Shriram General Insurance Co Ltd, we are a joint venture between Shriram Capital Limited and Sanlam Limited. Our company is committed to providing comprehensive insurance solutions with a strong presence in the market.**Role Overview**This is a full-time on-site role for a Branch Manager / Asst Branch Manager at Shriram General Insurance Co...

  • General Manager Marketing

    2 months ago

    Chennai, India The Phoenix Mills Ltd. Full time

    Job Title:GM – MarketingDepartment / Division:MarketingExternal Interface:Agencies: Creative, Advertising, Public Relations, Market Research, Event Management, etcMedia – Print & electronicRetailersCorporatesLocal municipal authorities/ government and other regulatory bodiesMinimum Qualification:MBA (Marketing) and/ or Post-graduation in Public Relations...

  • Shriram General Insurance

    2 months ago

    Chennai, India Shriram General Insurance Co Ltd Full time

    Company Description:- Shriram General Insurance Company Limited is a Joint Venture between Shriram Capital Limited (Part of Shriram Group) and Sanlam Limited.- Shriram Capital Limited holds 74% of Equity, while Sanlam Limited holds the remaining 26% of the Equity.- The company is committed to providing comprehensive insurance solutions and has a strong...

  • General Manager Marketing

    1 month ago

    Chennai, India Frankfinn Aviation Services Pvt. Limited Full time

    About the OrganisationFrankfinn has been a trusted educational brand for more than 31 years in India as well as overseas due to our unwavering commitment to delivering top-quality training and a stellar track record in student placement. The global Aviation and Hospitality industry is booming, with high demand for skilled professionals in all areas....

  • Shriram General Insurance Branch Head

    2 weeks ago

    Chennai, Tamil Nadu, India Shriram General Insurance Co Ltd Full time

    About Us Shriram General Insurance Company Limited is a leading player in the Indian insurance market. We are committed to providing comprehensive insurance solutions to our customers, and we strive to deliver exceptional customer service and satisfaction. Our company was established through a joint venture between Shriram Capital Limited and Sanlam Limited....

  • General Insurance Team Lead

    2 weeks ago

    Chennai, Tamil Nadu, India Shriram General Insurance Co Ltd Full time

    Job Summary We are seeking a highly skilled and experienced Branch Manager / Assistant Branch Manager to join our team at SHRIRAM GENERAL INSURANCE CO. LTD. in Chennai. The successful candidate will have a strong background in insurance and leadership, with a proven track record of driving business growth and meeting targets. The role involves overseeing the...

  • Shriram General Insurance Team Lead

    2 weeks ago

    Chennai, Tamil Nadu, India Shriram General Insurance Co Ltd Full time

    About UsShriram General Insurance Co Ltd is a leading insurance company in India, committed to providing comprehensive insurance solutions to individuals and businesses. We are looking for talented and motivated professionals to join our team and help us achieve our vision of becoming one of the top insurance companies in the country.Job DescriptionThis is a...

  • GST Manager | Sales Executive

    2 weeks ago

    chennai, India GST Manager Full time

     Job Description:We are seeking a dynamic and motivated Sales Executive to join our team at GST Manager. The successful candidate will play a crucial role in driving sales for our accounting and legal services. This position requires excellent communication skills, a proactive approach, and the ability to meet and exceed sales targets. Key...

  • General manager

    4 weeks ago

    Chennai, India Accor Full time

    ResponsibilitiesFunctions as the primary strategic business leader with overall responsibility of operations of Hotel to achieve customer (guests, employees, corporate and owners) satisfaction and quality service while meeting/exceeding financial goals.Personally drive and support the sales, Marketing and Distribution.Drive Guest Experience as a key...

  • Digital marketing manager

    1 month ago

    Chennai, India Workafella Full time

    About the Company: Call it a workspace, call it a playground for minds, call it a greenhouse for brands. Workafella is what we call it. At Workafella, we build high-energy workspaces designed to inspire fresh thinking, let doers collaborate, and let businesses rise and shine. Caffeine healing and ergonomic comforts are the tip of the iceberg. Workafella...

  • General manager

    1 month ago

    Chennai, India Collective Cuisines Full time

    About the Company - Collective Cuisines is Chennai based hospitality enterprise founded in 2023. Company is looking to Curate Distinct dining experience that can tell story about particular cuisines or culture.About the Role - The responsbilities of a General Manager (GM) for a collective cuisines Buisness, Include overseeing operations, maintain...

  • General Manager

    4 weeks ago

    Chennai, India Accor Full time

    ResponsibilitiesFunctions as the primary strategic business leader with overall responsibility of operations of Hotel to achieve customer (guests, employees, corporate and owners) satisfaction and quality service while meeting/exceeding financial goals.Personally drive and support the sales, Marketing and Distribution.Drive Guest Experience as a key...

  • General Manager

    2 days ago

    Chennai, India Accor Full time

    Responsibilities Functions as the primary strategic business leader with overall responsibility of operations of Hotel to achieve customer (guests, employees, corporate and owners) satisfaction and quality service while meeting/exceeding financial goals. Personally drive and support the sales, Marketing and Distribution. Drive Guest Experience as a...

  • Marketing Operations Specialist

    2 days ago

    Chennai, Tamil Nadu, India finzly Full time

    Finzly seeks a Marketing Operations Specialist with 1-3 years of experience in lead generation management to drive effective marketing strategies.Estimated Salary: $65,000 - $85,000 per annumJob Overview:We are looking for a detail-oriented and motivated Marketing Operations Specialist to join our dynamic team. The ideal candidate will have experience in...

  • General Manager

    1 month ago

    Chennai, India collective cuisines Full time

    About the Company - Collective Cuisines is Chennai based hospitality enterprise founded in 2023. Company is looking to Curate Distinct dining experience that can tell story about particular cuisines or culture. About the Role - The responsbilities of a General Manager (GM) for a collective cuisines Buisness, Include overseeing operations, maintain...

  • General Manager

    1 month ago

    Chennai, India collective cuisines Full time

    About the Company - Collective Cuisines is Chennai based hospitality enterprise founded in 2023. Company is looking to Curate Distinct dining experience that can tell story about particular cuisines or culture. About the Role - The responsbilities of a General Manager (GM) for a collective cuisines Buisness, Include overseeing operations, maintain...

  • Digital Marketing Strategist

    9 hours ago

    Chennai, Tamil Nadu, India Mitsogo Full time

    About MitsogoMitsogo is a global organization that values diversity and innovation. Our success stems from our ability to attract top talent and foster a culture of belonging. We prioritize employee development, recognizing the impact of technological advancements on our industry.About HexnodeHexnode, a division of Mitsogo Inc., empowers organizations with...

  • Fmcg Marketing

    2 months ago

    Maduravoyal, Chennai, Tamil Nadu, India General Products Full time

    **Work Environment**: This role requires frequent travel to meet clients, attend events, and visit retailers or distributors. Work will be a combination of direct field-based and visit office when required. **Key Responsibilities**: - Sales & Marketing Development - Sales Targets & Reporting - Market Intelligence & Competitor Analysis - Pricing &...

  • Insurance Business Development Manager

    2 weeks ago

    Chennai, Tamil Nadu, India Shriram General Insurance Co Ltd Full time

    Company Overview Shriram General Insurance Company Limited is a Joint Venture between Shriram Capital Limited and Sanlam Limited. This partnership brings together the strengths of both companies to provide comprehensive insurance solutions. The company has a strong presence in the market, driven by its commitment to delivering excellent customer service and...

  • The Phoenix Mills Ltd. | General Manager Marketing | chennai

    2 months ago

    chennai, India The Phoenix Mills Ltd. Full time

    Job Title: GM – Marketing Department / Division: Marketing External Interface: Agencies: Creative, Advertising, Public Relations, Market Research, Event Management, etc Media – Print & electronic Retailers Corporates Local municipal authorities/ government and other regulatory bodies Minimum Qualification: MBA (Marketing) and/ or Post-graduation...

General Manager Marketing

2 months ago

Chennai, India The Phoenix Mills Ltd. Full time

Job Title: GM – Marketing



Department / Division: Marketing



External Interface:



  • Agencies: Creative, Advertising, Public Relations, Market Research, Event Management, etc
  • Media – Print & electronic
  • Retailers
  • Corporates
  • Local municipal authorities/ government and other regulatory bodies


Minimum Qualification: MBA (Marketing) and/ or Post-graduation in Public Relations (Mass Communication, etc.)



Minimum Experience: 12 - 15 years of experience. Preferably from retail industry.



Special Skills/Attributes:



  • Good exposure to creatives
  • Knowledge of branding and promotions
  • Sound understanding of PR, media, etc
  • Exposure to large scale event management / execution
  • Good exposure to Digital Marketing
  • Knowledge of pricing / budgeting
  • Exposure to Marketing of Luxury or bridge to luxury in retail or hospitality preferred


Overall Purpose/Objective Of the job:



Drives the marketing strategy and revenue maximization efforts for the Centre through client sponsored events, internal events, selling of signages and other revenue generating initiatives. Also responsible for implementation of the advertising, branding and public relations strategy in order to increase consumption/ footfalls and enhance trading density.



Key Responsibilities:



  • Overall Marketing Strategy for the Mall
  • Formulate an overall marketing strategy for the Centre in order to increase the trading density and maximize revenues.
  • Responsible for the overall brand building, brand campaign by ensuring effective and comprehensive advertising and public relations plan.
  • Develop a desired market positioning for the Centre and drive all branding/ promotional activities around it in order to increase footfalls and enhance consumption.
  • Formulate the marketing calendar for the year in terms of the marketing initiatives, branding and promotional activities and ensure effective implementation of the calendar.
  • Revenue generation - To work towards increasing revenue generation via SOH, other branding opportunities such as events and the LED screen, barters, outdoors, etc.
  • Conduct periodic benchmarking with competition to identify and adopt industry best practices and innovative processes from overall customer experience perspective.
  • Work with the creative agency to formulate and finalize various creative assignments for the mall.
  • Formulate the annual marketing budget on detailed revenue and expense projections; including Advertising, PR, Revenue Maximization & New initiatives.
  • Review and finalize the creative campaign on a regular basis
  • Drive the customer and retailers satisfaction surveys (CSI/RSI) on a regular basis and ensure the survey results are communicated to the teams and corrective actions taken to enhance the experience of customers and retailers.
  • Ensure VM and overall aesthetics of the mall is appealing to the customers.
  • Strive to achieve world-class décor using renowned artists /designers /visualizers from across the country at a limited cost to deliver visually-astounding installations


Events:



  • Formulate the annual events calendar at the beginning of the year in line with the centre strategy and ensure effective implementation.
  • Create unique properties, prepare and tie-up for events like Art program, large scale music events, top artist international performance etc… and ensure they are effectively implemented.
  • Assess the technical and commercial feasibility and finalize the various agencies for the purpose of execution of events (event management, creative agency etc.)
  • Finalize the concept and objective of the event, brand guidelines, target group details, cost estimate, layout of the advertising campaign etc.
  • Conceptualize/ develop and review ideas for conducting revenue events within the mall, approve/finalize the potential client agencies and the rate cards for various types of events and signage’s.
  • Ensure that all permissions/ licenses from local municipal authorities/ government and other regulatory bodies for events, signages, hoarding and all other marketing interventions are in place, in coordination with the Liaison team
  • Curating events with third parties – Alliances & Partnerships
  • Conduct Corporate Events with targeted participation and database generation.


Advertising & PR:



  • Responsible for developing the annual advertising plan, public relations plan and ensure a cost effective media buying, quality checks, standardisation and periodical review
  • Review and approve the Advertising and PR strategy, assess the credibility and commercial feasibility and finalize the advertising and PR agencies covering event implemented at the centres viz CSR initiatives, major launches of brands etc…
  • Responsible for supporting and maintaining the favorable image of the brand by ensuring adequate media coverage at regular intervals


Digital & Social Marketing:



  • Advising and sharing the strategy with the digital team on the digital communication plan.
  • Conceptualize and device strategy framework for various digital platforms.
  • Responsible for Centre’s Digital Marketing initiatives:
  • Website Maintenance
  • Social Media Facebook Page Management
  • Social Media – Twitter Page Management.
  • Prepare a plan for Digital Online/ Onground events with the help of the Digital Agency.
  • Design Emailers, Digital Newsletter (E – Vibes) and release them as per agreed schedules.
  • Social Media strategy formulation to ensure content marketing though bloggers & influencers, social media handles.