Digital Marketing Specialist
2 months ago
Job Overview:
We are seeking adynamic and creative Digital Marketing Specialist for B2B marketingin paper
industry for a global audience. The idealcandidate will have a strong focus on contentcreation
LinkedIn marketing and email marketingstrategies. As a key member of our marketing team you
willplay a crucial role in driving brand awareness global engagementand lead generation through
various digitalchannels.
JobResponsibilities:
Content Creation:
Develop andexecute a comprehensive content strategy across various digitalplatforms.
Regular followup with promoters to create anddevelop continuous content for their
individual as well ascompany profiles.
Create engaging and relevant contentfor blog posts social media website and otherdigital
channels.
Collaborate withcrossfunctional teams and promoters to ensure content aligns withoverall
marketing objectives.
LinkedInMarketing:
Manage and optimize the companys LinkedInprofile to enhance brand visibility and
industryauthority.
Develop and implement targeted LinkedInmarketing campaigns to reach key audiences.
Foster andgrow the companys LinkedIn network through strategic connectionsand
engagement.
Qualifications:
Bachelors degree in Marketing Communications Digital Marketing or arelated field.
Proven experience in digital marketingwith a focus on content creation LinkedIn andemail
marketing.
Proficiency in collaboratingwith and managing thirdparty vendors and freelancersto
achieve highquality results.
Strongunderstanding of digital marketing trends and bestpractices.
Proficiency in using marketing tools andplatforms including LinkedIn email marketing
software andcontent creation tools.
Excellent written and verbalcommunication skills.
Creative thinking and the abilityto generate innovative ideas.
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