Search Engine Optimization Specialist
4 weeks ago
CompanyDescriptionExpedify is a datadrivenmarketing company that connects strategy customer experience andbusiness performance. Our method of Connected Marketing uses thelatest technology to deliver results for our clients. With a teamof over 100 people we work with D2C and large FMCG brands and arerapidlygrowing.
Salary40k 50kExperience 4years
RoleDescriptionThis is a fulltime remote role ofSEO . Your daytoday tasks will include conducting keyword researchperforming onpage and offpage optimization and analyzing websitetraffic and user behavior to make datadriven recommendations forwebsite improvements. You will also work to identify gaps inwebsite content and optimization and propose solutions to improvewebsite performance and search engineranking.
Responsibilities
- Youwill primarily focus on learning and applying your newfoundknowledge on Webstacks internal marketing efforts websiteoptimization and speculative clientwork
- Researching keywords and building keywordstrategies
- Clustering keywords to establishcompanies as topical authorities
- Buildingtopical content maps
- Outlining content briefsbased on Expedify SEO bestpractices
- Researching and writing blogs schemamarkup and web copy
- Format and optimize blogposts in Headless CMSs likeContentful
- Collaborating with designers tocreate blog hero images
- Auditing company andclient websites using the best available tools in themarket
- Preparing technical SEO presentationsand roadmaps based on your research
- Workingwith developers to process technical websiteoptimizations
Requirements
- Understandingthe basic principles of SEO & onsite optimization includingtitle tags & meta descriptions keyword research crawling/indexing
- Understanding the best SEO toolsavailable in the market as per therequirements.
- Motivated to learn new skillstoolsand SEO techniques
- Ability to dissect dataand make recommendations relative to organic searchKPIs
- Interpersonal skills and ability tointeract and work with staff at alllevels
- Excellent written and verbalcommunication skills
- Ability to workindependently and in a teamenvironment
- Spelling grammar proofreading andediting skills
- Excellent time management skillswith the ability to prioritize multitask and work under shiftingdeadlines in a fastpaced environment
- Thoroughknowledge of Google Docs Suite (Docs SheetsSlides)
- Prior internship experience in SEOfield
EDUCATIONALQUALIFICATIONS: Open to anyone with relevantexperience
EmploymentTypeFulltime
keywordresearch,seo,optimization
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