Marketing Associate

3 weeks ago

Mumbai, India TSS Consultancy Pvt. Ltd. Full time
Job Description

Job Summary:

We are seeking a creative and talented Content and Graphic Marketing Associate to join our dynamic marketing team. As a Content and Graphic Marketing Associate, you will play a crucial role in crafting compelling content and visually appealing marketing materials. This Associate-ship offers an excellent opportunity to gain hands-on experience in content creation, graphic design, and marketing strategy. If you have a passion for storytelling, a flair for design, and a strong interest in marketing, we encourage you to apply.

You are supposed to work with the Marketing, Sales & Product team jointly on various channels. This includes the below mentioned, but it is not limited to:

 

Responsibilities:

  •  Develop, implement, and manage the lead generation and prospect sourcing programs for revenue generation by providing high quality B2B leads to the Sales Team.
  • Lead participation in virtual and physical events including pre-event promotion, audience engagement strategy, and post-event nurture.
  • Helping plan customer engagement and brand retention with existing customers.
  • Measuring the impact of the marketing initiatives.
  • Setting standards and processes which will aid in improving the brand positioning through all communication channels.
  • Continuously self-educate with the financial services landscape and new regulations and compliances & conducting marketing research to identify new revenue opportunities.
  • Collaborate with the marketing team to develop engaging and persuasive marketing content across various channels, including blog posts, social media posts, emails, website copy, and presentations.
  •  Create visually stunning and on-brand graphic designs for marketing materials, such as Infographics, brochures, banners, social media graphics, and other promotional materials.
  •  Assist in maintaining a consistent brand identity across all marketing collateral and ensure adherence to brand guidelines.
  • Conduct research to gather information and data for content development, ensuring accuracy and relevance.
  • Collaborate with the marketing team to brainstorm and develop creative ideas for marketing campaigns and initiatives.
  • Support the creation and editing of video content, including video scripts, storyboards, and basic video editing.
  •  Collaborate with cross-functional teams, such as product development or sales, to gather information and insights for content creation.
  • Stay up to date with industry trends, best practices, and emerging design and content trends.

 


Qualifications

Preferred qualifications:

  • Any Graduate with Marketing proficiency
  • 0-1 years of proven experience as Marketing Associate or similar role in the field of Marketing, B2B lead generation or digital marketing space
  • Passionate about Marketing
  • Strong analytical skills with goal-oriented attitude
  • Strong visual storytelling skills and ability to translate ideas into compelling and visually appealing designs.
  • Excellent written and verbal communication skills, with a keen eye for detail and grammar.
  • Familiarity with content management systems and social media platforms.
  • Basic video editing skills and knowledge of video creation tools and software is a plus.
  • Understanding of branding principles and the ability to create designs that align with the brand identity.
  • Strong organizational skills, with the ability to manage multiple projects and meet deadlines.
  • Proactive and creative mindset, with a passion for keeping up with design and content trends.


Additional Information

  • Experience in FIGMA, Adobe, WordPress will be an added advantage
  • Graphic/Content Designing- Video Creation, Social Media Posts & Other Marketing Material
  • Content Writing for Social Media (Posts/Blogs/Website)
  • Knowledge of Microsoft office (intermediate/Proficient)

     
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