Digital Marketing Specialist
1 month ago
Company Overview
SPlus Ads is a dynamic and innovative company with a dedicated team of experts. SPlus Ads serves clients in various industries, helping them harness the power of technology and creativity to achieve their business objectives.
Job Overview
SPlus Ads is seeking a highly motivated and skilled Digital Marketing Specialist to join our team. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to drive online traffic, enhance brand awareness, and generate leads. This is a full-time position based in Gandhinagar, Gujarat, India.
Qualifications and Skills
- 1-3 years of experience in digital marketing
- Proven track record of managing successful digital marketing campaigns
- Strong knowledge of digital advertising platforms, including Google Ads and social media advertising
- Proficient in using digital marketing tools and analytics platforms
- Excellent written and verbal communication skills
- Creative thinking and problem-solving abilities
- Ability to work independently and as part of a team
- Attention to detail and ability to multitask
- Experience with email marketing platforms and marketing automation tools
- Knowledge of SEO and SEM best practices
- Understanding of web analytics and data-driven decision making
Roles and Responsibilities
- Develop and implement effective digital marketing strategies to drive online traffic and generate leads
- Manage and optimize digital advertising campaigns across various platforms, including Google Ads, social media, and display networks
- Conduct market research and competitor analysis to identify trends and opportunities
- Create and manage engaging content for social media channels and websites
- Monitor and analyze website and social media analytics to track campaign performance and make data-driven recommendations
- Collaborate with cross-functional teams to develop and execute integrated marketing campaigns
- Stay up-to-date with the latest digital marketing trends and best practices
- Manage email marketing campaigns and lead nurturing programs
- Coordinate with external vendors and agencies to execute digital marketing initiatives
- Track and report on key performance indicators to measure the effectiveness of digital marketing efforts
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