Senior Manager- Communications
2 weeks ago
About the Organization:
Our Client works in the area of skilling and livelihoods for underserved youth. This is a pioneering program with a strong PPP model, an agency-led approach to livelihoods, and a vision of socio-economic transformation.
Role overview:
The Communication Head will be responsible for developing and executing Marketing and Communication strategies to promote the non-profit's mission as well as programs. This role involves conceptualizing, creating, and producing engaging content, managing online and offline marketing campaigns, engaging with internal and external stakeholders, and monitoring the brand image.
- Develop and implement marketing and communication strategies for all its stakeholders and be responsible for its planning and execution and managing the annual communications budget along with the Domain Head, CEO, and Finance team.
- Create and manage high-quality content for various channels, including websites, social media, newsletters, press releases, and reports.
- Create and implement the brand guidelines including signage and collaterals for all programs.
- Collaborate and work closely with various teams to identify and execute strategies and tools to tell compelling stories to enable social change.
- Manage central, pan-organization communications as well as work with state-level teams to identify talking points and conceptualize and execute communication products including write-ups, case stories, social and digital media products, press coverage, newsletters, etc.
- Prepare press releases, statements, and media kits for relevant events and initiatives.
- Supervise and mentor a team of marketing and communication professionals or volunteers.
- Supporting the fundraising team by creating communications collateral such as presentations, write-ups, briefs, social media posts, and online/offline campaigns.
- Pitch the work and credentials for awards and recognition, by identifying suitable awards and proactively applying for the same.
Requirements
● Education: Bachelor's degree in Marketing, Communication, Public Relations, or a related field. Master's degree preferred.
● Experience: Proven experience of 8- 10 years in marketing and communication roles, preferably in the nonprofit sector. Hands-on experience in content production and management with excellent copywriting skills.
● Strong written and verbal communication skills in English and Marathi
● Proficiency in digital marketing tools and social media platforms.
● Excellent project management and leadership skills.
● Knowledge of SEO, analytics, and content management systems.
● Achievement mindset and an eagerness to take initiative.
● Passion for and commitment to the organization's mission.
● This position may require occasional travel to represent the NGO at events, conferences, or meetings.
Requirements
● Experience: Proven experience of 8- 10 years in marketing and communication roles, preferably in the nonprofit sector. Hands-on experience in content production and management with excellent copywriting skills. ● Strong written and verbal communication skills in English and Marathi ● Proficiency in digital marketing tools and social media platforms. ● Excellent project management and leadership skills. ● Knowledge of SEO, analytics, and content management systems. ● Achievement mindset and an eagerness to take initiative. ● Passion for and commitment to the organization's mission. ● This position may require occasional travel to represent the NGO at events, conferences, or meetings.
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