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Branding Manager
2 months ago
We are hiring Branding Manager for a FMCG manufacturing company.
Responsibilities:-
Work closely with the MP, Hod's and external agencies to arrive at brand strategy; and marketing strategy for the year.
Derive the marketing plan and target from the broad strategy and operationalize them.
Do both ATL & BTL Activities
Develop and deploy successful inbound and outbound marketing campaigns and own their implementation from ideation to execution.
Budget the marketing expenditure based on sales plan.
Allocate the budget wisely and ensure marketing activities stay within the budget.
Develop capable human resource through appropriate training and performance management.
Scope:-
Financial
e-commerce volume (Plan vs Actuals)
Marketing Budget vs Actual
Marketing Plan vs Actual
Marketing Expenditure vs RoI
Non-Financial
Brand Equity Index
Market Share
New Product Launch Lead Time
Customer Satisfaction (e-commerce)
People Development
RequirementsExperience: 5+ years
Location: Mysore
Industry: FMCG
Requirements
We Are Hiring FMCG Sales Manager Location: Hosur Gender - Male - Identify and pursue new sales opportunities in assigned territories - Develop and maintain strong relationships with clients, retailers, distributors, and direct consumers - Conduct market research to identify trends and opportunities - Implement sales strategies to achieve company targets and objectives - Provide excellent customer service and support - Monitor and analyse sales performance, market trends, and competitor activities Prepare and present sales reports, forecasts, and market analysis Requirements •Proven experience in sales, preferably in the FMCG Products. • Strong understanding of sales principles and customer service practices. • Excellent communication, negotiation, and interpersonal skills. • Ability to work independently and as part of a team.
