Implementation Team Member

4 weeks ago


Mumbai, India Bennett Coleman and Co. Ltd Full time

About Function/Department

Response is the Sales function of the Company and contributes over 90% to the Company’s top-line. The function has 1,100 + colleagues who are engaged in business planning, business development, fulfilment of client orders, and sales capability building. The function uses world class processes, cutting edge technology and analytics to ensure that business growth objectives are met. 

About the Position

Implementation is a Non Development aspect of the Response Function. It deals with ad sales operations, traffic management. 

It operates in 3 segments namely: Front Office Booking and Co-ordination; Planning and Scheduling; Material Handling. 

This position deals with front office team member related to ad bookings. 

Scheduling team member ensures accurate and timely ad bookings, manage relationships with agencies/ clients to facilitate repeat business. 

They are also responsible to record, manage and report space availability, identify opportunities to accommodate client requirements, resolve disputes and service queries with the objective of maximizing ad bookings and minimizing revenue loss due to non-availability of space.

Areas of Responsibility

Establish check on Release Orders for correct date, rate, publication and special positioning comments to ensure error free and timely booking. Formulate the strategy and the target for upselling to walk in clients / telephone queries, pass leads to sales team, create space for topical ads, review and acceptance of release orders and materials as per organization policy and protocols. Prioritize booking of ads publication-wise (that do not require direct customer interface-internal ads & sister companies) keeping in mind their respective deadlines. Review all materials as per the guidelines in the blue book of printing, check for compatibility with the laws of the land, promote digital material through the website, review norms related to material acceptance and handling, resolve escalated print production disputes. Working on projects towards enhancement of existing functionality and sharing of Ideas for new innovations.

Educational Qualifications Required

Graduate in any stream. 

Relevant Experience

2 - 4 years of experience in Ad Scheduling/Backend Operations. 



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